August 8, 2017 | Written by: Anand Mahurkar
Categorized: AI/Watson | Analytics
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My greatest satisfaction in my work comes from replacing our customers’ “pain of searching” with the joy of finding.
Overcoming the pain of unstructured data analytics
By now, most companies realize the power of insight from big data. They’re also becoming increasingly aware of the importance of tapping into unstructured information, some of which resides within their own systems and some of which is publicly available.
Our customers’ pain comes when they realize that limiting their analysis to structured data usually doesn’t tell them what’s going to happen to their business next week, next month or next year. Their joy comes when they discover that the power of cognitive computing can help unpack business insights from all that unstructured data.
Uncovering HRM insights with Watson APIs
Shortly after IBM Watson became the first commercially available cognitive system, we began using it to help resolve our customers’ pain points. Thanks to Watson API integration, we didn’t need to create our own cognitive solution. We were able to quickly add Watson APIs to our existing big data solutions and develop new offerings that dive into big data and unstructured content. That’s why we work with IBM.
I think our People Analytics solution is probably our most innovative use of Watson APIs thus far. People Analytics is artificial intelligence for human resource management (HRM).
Because today’s labor market for highly-skilled workers is so fluid and volatile, human resource professionals and recruiters want a deeper understanding of potential and existing employees. It’s very hard to know the emotional make up of an employee from their resume or other HR documents. People Analytics uses Watson APIs to analyze both structured data and unstructured information from other written sources, including social media.
Ongoing insight through cognitive learning
One of the critical facets of IBM Watson technology is its ability to keep learning. In the case of this HR analytics solution, Watson constantly learns about employees and, over time, can build a more complete personality picture of the employee.
Cognitive insights help HR and other managers better understand employees’ emotional range, their needs and their values, and then use this insight to create the best working environment to benefit the company. For example, they can create groups of employees or assign managers based on the personas of individuals and groups.
HR analytics is just one example of how we combine cognitive analytics and Watson APIs with the Findability platform. I’m very excited about the future! There are so many possibilities for us to use this technology to replace our clients’ pain of searching with the joy of finding the insights they need.
Learn more about how Findability Sciences makes sense of unstructured data by tapping into the power of IBM Watson by watching the below video interview with Anand Mahurkar.