IBM Cloud Satellite: Accelerate your client’s journey with consistent cloud services everywhere

By and Briana Frank | 4 minute read | October 5, 2020

As digital transformation accelerates, customers pursuing cloud adoption face challenges of complexity and interoperability when managing environments across on-premises, multi-cloud and edge. The increasing demands of hybrid cloud management present a significant opportunity for service partners that can integrate, automate and manage workloads across cloud deployment models.

Per IDC*, “Enterprises view the strategic roles of [service providers] in providing managed cloud services as centered on supporting business requirements of growth and efficiencies along with delivering efficient infrastructure services and optimizing application portfolios.”

IBM Cloud Satellite is designed to help service partners by providing consistency, transparency and flexibility while managing customer workloads across hybrid environments. Learn more about the IBM Cloud Satellite opportunity for IBM Business Partners in this conversation with Swati Moran (@SwatiMoran), leader of the IBM PartnerWorld Program and Briana Frank (@FranklyBriana), Director of Product Management for IBM Cloud.

Briana: Hi Swati, it’s good to talk with you today.

Swati: Likewise, glad we could make time to talk. Let’s jump in — I want to first ask you about IBM Cloud Satellite. What do you want IBM Business Partners to know about IBM Cloud Satellite before it launches next year?

Briana: I’m very excited about IBM Cloud Satellite because now, more than ever, customers and partners need the ability to develop, release and improve applications with speed and quality. But if you must do this across a hybrid environment — across multiple clouds and on premises — you can run into difficulties of fragmented visibility, inconsistent security and compliance, and operational complexity. IBM Cloud Satellite is intended to solve those problems with fully managed, cloud-native application services from the IBM public cloud that can be deployed anywhere — on premises, on any cloud and on the edge.

Swati: Yes, it’s true that customers are running on an increasingly complex mix of environments. And it’s safe to say that legacy and cloud-native apps will continue to co-exist for a while. IBM Cloud Satellite is designed to address a lot of the challenges associated with maintaining workloads in hybrid cloud environments. That’s music to the ears of our partners who want to expand their cloud opportunities across hybrid environments.

Briana: Let’s talk about how IBM Business Partners can take advantage of IBM Cloud Satellite. You work with partners across the ecosystem every day. What are the challenges they face when managing hybrid IT environments?

Swati:  Service partners have identified three main challenges with managing hybrid IT environments: time to deliver applications, increasing costs and quality of IT service delivery. Partners who can manage those challenges effectively have a huge opportunity because IDC expects worldwide spending for hybrid cloud services to grow into a USD 51.1 billion market by 2024.* I think for many service partners, IBM Cloud Satellite could be the answer for challenges associated with managing complex hybrid IT environments.

Briana: I agree. IBM Cloud Satellite really will be ideal for hybrid cloud IT because not only is it planned for you to run cloud services anywhere, but you can also adopt cloud best practices across all environments, including on-premises and at the edge. A major advantage of IBM Cloud Satellite is that it is explicitly designed and structured with an open-source Kubernetes foundation for greater portability. It is also designed to offer greater visibility into applications and services in addition to consistent security and compliance controls.

Swati: All great things for service partners and their customers!

Briana: That’s right. Before we wrap up, I want to ask you what partners can do to prepare for the launch of IBM Cloud Satellite next year. Are there any PartnerWorld Program benefits they can use to deepen their expertise in IBM Cloud?

Swati: Yes, earlier this year we launched the new, reimagined PartnerWorld Program that provides partners program benefits and offers for those partners that build, service and sell. The PartnerWorld Service Track is open to all partners and offers tailored benefits for companies developing hybrid cloud service offerings, including those deployed with IBM Cloud Satellite.


What now?

Partners can get started with the Service Track and IBM Cloud Satellite by taking three key actions:

1. Watch these two short videos to learn more about the tech beta of IBM Cloud Satellite and Distributed Cloud.

2. Download the Service Track guide. We’ve laid out the Service Track in a journey so that partners can follow a prescriptive step-by-step guide through the program. The track has four phases: Join, Learn, Validate, Market. By following the Service Track, partners can accelerate value creation for their clients and prepare for the rollout of IBM Cloud Satellite.


3. Claim the IBM Entry Partner Package at no cost until 31 December 2020. Get access to resources for learning, development, test and proof of concept with IBM Cloud.

To learn more, join us on 8 October 2020 for the Q4 Partner Leadership Virtual Summit to hear about IBM’s vision and solutions for hybrid cloud architecture and how to help your clients sort through their options. We will offer insight intended to demystify the often-misunderstood concept of distributed cloud and to help you deliver solutions for your clients with the IBM public cloud. And after the live event, a replay will be available on demand.

*Source: IDC, Worldwide Managed Cloud Services Forecast, 2020–2024: An Extraction View of Technology Outsourcing Services Markets, DOC #US45926720, September 14, 2020