Ecosystem Essentials

PartnerWorld program news & updates

Three business lessons from IBM to transform your marketing

Written by Mel Smith | August 20, 2018 | Ecosystem Essentials

From the outside, IBM and its marketing machinery may seem large and resourceful; however, from inside, our teams really act more like small businesses and startups. We are scrappy in our sales and marketing motions, critical of the effectiveness of our investments, and eager to experiment with new methods and tools. Here are three lessons ...read more


IBM and Arrow: A next-generation partnership which puts IBM Security at the heart of our ecosystem

Written by Mel Smith | August 16, 2018 | Ecosystem Essentials, Partner Perspectives, Security

One of the highlights in the event calendar for Arrow, IBMers and our partners in the UK and Ireland is the annual IBM Broad Reach Cup Regatta and Gala Awards. For 20 years, representatives from across the IBM ecosystem have come together to compete against each other on the water, celebrating and strengthening our relationships ...read more


Announcing the new IBM POWER9 Education Roadmap for Business Partners

Written by Justine Tan | July 30, 2018 | Ecosystem Essentials, Systems

The wait is finally over—IBM is shipping the next-generation Power Systems™ servers incorporating the newly designed POWER9™ processor. With a completely refreshed product line, we are pleased to announce a newly developed Education Roadmap for Business Partners that will allow your firm to develop the skills that are sure to deliver maximum value to clients. ...read more