The game this weekend has practically become a holiday in America. There are a ton of parties and even more tons of junk food. During the game, viewers and party guests consume roughly 28,000,000 pounds (13,000,000 kg) of chips, 1.25 billion chicken wings, and 8,000,000 pounds (3,600,000 kg) of guacamole. The question for those hosting a party is, What what big game party food do I serve my guests? Using Watson Analytics for Social Media, I wanted to see what people were saying about some of the most popular dishes out there.
Big game party food favorites
We can see that wings, hoagies (subs and heroes to those not from Philadelphia), and pizza are dominating the conversation about big game party food. And, the overwhelming majority of people prefer to order their food instead of opting for home cooking. This makes sense. With lives so much busier than they used to be, picking up the phone or gong online is easy and fast. Also, the olden days when it was assumed that women would cook instead of watch the game are long gone. Thank goodness.
Taco dip: The great equalizer
Yes, women are making their thoughts known about the big game party food they’re craving. Men and women differ a lot on what they mention most, but taco dip is something they both talk about in equal measure.
Baby, throw out that party tray
So, what do both men and women have to say about party food favorites? Watson Analytics for Social Media also gives me the ability to quickly view the sentiment around the different dishes:
Party trays have a surprisingly amount of negative sentiment.
Time to pick my big game party food
In just a few minutes, Watson Analytics for Social Media gave me an in depth look at what people are saying about popular dishes for the big game this Sunday and I was able to glean insights previously unavailable to me. As for me, I’ll be serving meatball sandwiches this Sunday.
Recipe for fast, accurate social media analytics
Watson Analytics for Social Media is a Watson Analytics add-on that can help you compare your business data with social sentiment. To learn more, visit www.watsonanalytics.com