smart contracts

How blockchain is bringing trust to digital ad buys

It used to be so simple. The supply chain behind a media buy was made up of three main players — client, agency and media property — and each type of media came with a single measurement source. But the digital era is making that model obsolete, like rabbit ears or appointment-viewing TV. In today’s […]

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Blockchain is tackling the challenge of data sharing in government

Governments have traditionally taken advantage of business partners — including suppliers, local social services agencies and community-based organizations — for their expertise, and to extend the reach of government services. In practice, each agency has multiple ecosystems (similar to business networks) to deliver services and many of these networks are very complex. Identifying the challenge […]

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Blockchain, disruption, and the financial services landscape

The buzz and energy surrounding blockchain technology is apparent no matter what type of media is analyzed, what industry is examined, or whether the organization is a startup or established incumbent. It can be difficult to distinguish what it means for you and your business, and, specifically, what this platform means for finance moving forward. […]

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Seven reasons to be thankful for blockchain

  Sure, coming off the holiday there were probably very few of us that gave thanks for blockchain but it has been a big year to think about.  It’s been nothing less than epic for blockchain, the distributed ledger technology that is being used to facilitate direct value exchange over the internet. Why is it […]

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Using blockchain to disrupt trade promotions

I’ve been delving into blockchain’s capabilities for quite some time, and talking with clients across many industries. I wanted to share the knowledge I’ve acquired as well as how IBM is advancing blockchain technology to help clients digitally reinvent their back-office finance processes. The challenge lies in concisely expressing the intricacies of blockchain, but I’ll […]

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Digital process automation and blockchain in financial services

Blockchain is more than a buzzword — it is a game-changer with the potential to revolutionize business operations across industries and the replay of a blockchain webinar will expand this discussion into the ongoing impact of blockchain in the financial services sector. Financial institutions handle multi-party business transactions daily, and many are investing heavily in […]

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