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By developers, for developers: The IBM Blockchain Platform Starter Plan
What do you get when you offer easy access to an enterprise blockchain test environment for three months? More than 2,000 developers and tens of thousands of transaction blocks, all sprinting toward production readiness. Today, IBM announced that the program powering these new networks — IBM Blockchain Platform Starter Plan — is now generally available. […]
Blockchain for advertising: The new black for media buying
Where are all your ad dollars going? According to The World Federation of Advertisers (WFA), many of those dollars are going to click fraud in programmatic ad buying. In fact, the organization predicts fraud will cost advertisers and their industry partners more than $50 billion by 2025 unless dramatic changes take place in the advertising […]