3 ways IBM and Adobe are transforming content supply chains with generative AI
3 min read - We’re delighted about the recent expansion of IBM and Adobe’s dynamic partnership to help brands transform their content supply chains using generative AI. Our longstanding partnership with Adobe spanning both technology and consulting allows us to offer an unparalleled range…
How IBM Consulting and the US Open evolve the fan experience and accelerate innovation
3 min read - IBM® has been the official technology partner of the US Open Tennis Championships for more than three decades, and the relationship goes much deeper than courtside logo placement. It’s an ongoing partnership delivering world-class digital experiences to fans, built on…
ExxonMobil and IBM Cloud fuel customer satisfaction at the pump
3 min read - As digital technology has dramatically transformed how people live, it has also reshaped how consumers experience brands, turning transactions into experiences, and experiences into relationships. But digital transformation is more than simply building an app and going digital. It’s also…
How blockchain helps spark innovation for energy grids
3 min read - Electric utilities are in the midst of a once-in-a-lifetime business model transformation. To capitalize on energy technologies that give customers new choices and change the structure of the electrical grid, utilities must adapt to a new reality. We at Alectra…