We’re excited to announce that a new entity resolution service, IBM Match 360 with Watson, is now available as a base service on IBM Cloud Pak® for Data.

IBM Match 360 offers self-service capabilities designed for business analysts or data scientists to resolve duplicate person or organization entities to a point that they can use them in analytics and develop new models. The sources of these records could come from anywhere, including existing operational MDM systems or those with transactional or clickstream data. 

According to Gartner, one of the key trends in the master data segment is the move toward a more user-friendly experience. Once the domain of subject matter experts and developers, we have reimagined the configuration experience — specifically the data modeling and the matching configuration. 

Additionally, we are utilizing IBM Cloud Pak for Data services like Watson Knowledge Catalog as we start to bring together metadata management, data quality and entity resolution. Our aim is to provide existing customers with the ability to augment their master data with new sources quickly, providing a more complete view of their key entities.

We are also engaging with new customers who are pursuing Customer 360 use cases and are focused on delivering a stronger analytic base for customer data without the desire to implement a full master data management program. These new customers will also realize value by starting with virtually any source data model, linking sources, exploring entities and exporting data for further analytics and machine learning development.

But what happened to Master Data Connect? For customers with the need for a cache of their MDM AE or MDM SE entities, this use case is still supported with IBM Match 360. IBM Match 360 is the evolution of our modernized architecture, delivering on the Master Data Connect use case and many more.

Three ways customers can get IBM Match 360 with Watson

  1. IBM Cloud Pak for Data Enterprise Edition VPCs can be applied toward IBM Match 360,
  2. MDM Cartridge for IBM Cloud Pak for Data for new and existing customers looking for a full MDM solution today, with a self-service entity resolution service,
  3. MDM Modernization for IBM Cloud Pak for Data for existing customers looking to capitalize on these newly-enabled use cases.

IBM Master Data Management Cartridge for IBM Cloud Pak for Data

The IBM Master Data Management Cartridge for IBM Cloud Pak for Data is a license bundle that includes the following:

  • IBM InfoSphere Master Data Management 
  • Entitlements to IBM Match 360 with Watson on IBM Cloud Pak for Data
  • Red Hat OpenShift license entitlements.

This bundled approach to the MDM Cartridge gives customers the ultimate in flexibility with our shared entitlement model — deploying IBM Match 360 with Watson for analytical use cases described above, deploying MDM Standard or Advanced Editions for operational use cases and using them together on their path to modernization.

Get started

We encourage you to provision a beta instance here to experience the robust matching and analytic capabilities in IBM Match 360 with Watson. This IBM Cloud Pak for Data as a Service instance has full feature parity with the GA version of IBM Match 360.

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