Few companies have IBM’s depth of expertise in loyalty, data, and AI.

Enroll in an AI-powered Loyalty Strategy Workshop to jumpstart your next-generation loyalty vision — evolving from transactional programs to personalized, intelligent ecosystems that connect marketing, commerce, and service.If your request is accepted, our experts will collaborate with you to:

• Identify priority loyalty challenges and growth opportunities
• Prioritize high-impact AI use cases across customer engagement, retention, and personalization
• Assess your readiness to implement AI-driven loyalty programs
• Define next steps to design and pilot your first agent-enabled loyalty journey
• Leave with a clear roadmap to deliver measurable improvements in customer lifetime value and experience

Think you need more than just a loyalty program?

Our experts work across industries and technologies — from retail and travel to quick service dining and mobility — helping brands integrate loyalty with data, content, and automation.

We believe loyalty runs best when powered by open, multi-cloud, multi-model AI grounded in trusted data and ethical design.