Forrester Report: Unlock the Power of Data to Transform Your Business
A survey conducted by Forrester Research found that “enterprises today are sitting on an untapped goldmine – their data – and they are looking to use it to transform their businesses.” Many of the enterprises surveyed have already undertaken data and analytics initiatives and are realizing both bottom-line and business performance benefits including:
- 72% have seen revenue growth
- 73% are enjoying greater analytical efficiency
- 77% boosted business efficiency
- 74% enhanced the customer experience
- 77% improved strategic planning
Download the Forrester report to learn how data and analytics are delivering value today and why they are quickly becoming “the most important drivers of competitiveness.”
Forrester Report: Unlock the Power of Data to Transform Your Business
A survey conducted by Forrester Research found that “enterprises today are sitting on an untapped goldmine – their data – and they are looking to use it to transform their businesses.” Many of the enterprises surveyed have already undertaken data and analytics initiatives and are realizing both bottom-line and business performance benefits including:
- 72% have seen revenue growth
- 73% are enjoying greater analytical efficiency
- 77% boosted business efficiency
- 74% enhanced the customer experience
- 77% improved strategic planning
Download the Forrester report to learn how data and analytics are delivering value today and why they are quickly becoming “the most important drivers of competitiveness.”