IBM Named a Leader and Star Performer by Everest Group
IBM has been recognized as both a Leader and the sole Star Performer in the Everest Group Marketing Services PEAK Matrix® Assessment 2025. The marketing services landscape is rapidly evolving, as providers focus on technologies for data-driven, personalized, AI-powered customer experiences. IBM’s managed marketing services, bolstered by IBM iX's strategic and digital transformation expertise encompasses the full marketing value chain. At IBM, we're not just about technology – we're about leveraging it to create significant value for out clients:
- Our AI-powered platforms heighten operational efficiency and elevate customer interactions
- Our strategic partnerships amplify B2B marketing outcomes
- Our custom solutions are built to sharpen ad targeting and audience profiling
- Our network of 50+ global design studios ensure cost efficiency and localized support
Our commitment to integrating advanced technology with innovative strategies allows us to deliver a broad spectrum of services tailored to the changing needs of modern businesses, continuously fostering meaningful customer interactions.
IBM has been recognized as both a Leader and the sole Star Performer in the Everest Group Marketing Services PEAK Matrix® Assessment 2025. The marketing services landscape is rapidly evolving, as providers focus on technologies for data-driven, personalized, AI-powered customer experiences. IBM’s managed marketing services, bolstered by IBM iX's strategic and digital transformation expertise encompasses the full marketing value chain. At IBM, we're not just about technology – we're about leveraging it to create significant value for out clients:
- Our AI-powered platforms heighten operational efficiency and elevate customer interactions
- Our strategic partnerships amplify B2B marketing outcomes
- Our custom solutions are built to sharpen ad targeting and audience profiling
- Our network of 50+ global design studios ensure cost efficiency and localized support
Our commitment to integrating advanced technology with innovative strategies allows us to deliver a broad spectrum of services tailored to the changing needs of modern businesses, continuously fostering meaningful customer interactions.