Simplify. Innovate. Transform.

Simplify today's retail challenges with IBM and Oracle

In a 24/7 world where the Internet has removed physical boundaries and created global reach for even the smallest brands, there is more choice and flexibility around how, when and where consumers shop. To meet the expectations and preferences of an increasingly fragmented consumer base, retailers need a new way to plan and manage financial goals, develop localized assortments, and make buying, allocation and replenishment decisions that will maximize profitability and minimize costs.

The IBM and Oracle Retail approach relies on a single version of the truth—one trusted, centralized source of information that synthesizes market, trend and customer demographic data on which to base merchandising decisions. Together we are focused on helping retailers deliver a superior shopping experience, and create customer-driven merchandising and supply-chain capabilities to drive operational excellence.

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Learn more about IBM and Oracle in Retail

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