Big Data & Analytics can help an organization streamline its operations, capitalize on new sources of revenue, engage customers as individuals, manage risk and prevent fraud and counterfeiting. But organizations are analyzing less than one percent of the vast supply of incoming data. Here's how Big Data & Analytics on a Smarter Planet can change the way a smarter enterprise works, the customers it serves and the products and services it offers.
Taking full advantage of Big Data & Analytics goes beyond understanding the insights you find in your data. It means combining your powerful knowledge with powerful actions. Read IBM's perspective on the potential of Big Data & Analytics on a Smarter Planet.Learn more
At the U.S. Open, predictive and real-time analytics are used to identify key player strategies, momentum and other match insights. Big Data & Analytics, together with cloud and mobile technologies, makes tennis a smarter game and takes fan engagement to a new level.Learn more