Featured case studies
IBM and Wimbledon
For 2012, the IBM team worked with The All England Club to create a brand new wimbledon.com, providing players, coaches, spectators and millions of people worldwide with a richer experience.
Feeding an appetite for data
An online content provider used behaviour targeting for thousands of customer segments with IBM Netezza solutions.
PRISA Media Group created new value opportunities for its books, newspaper and television assets, developing products focused on customer needs and behaviour.
Analytics uncover revenue
Rodale uncovered vital search keyword information and increased advertising revenue with IBM Coremetrics analytics software.