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Social Business

People don’t do business with companies.
People do business with people.
Here is why―and how—to become a Social Business.

Featured case studies

SXC cultivates a culture
This health solutions organisation keeps employees connected and communicating with collaboration tools.

Connecting healthcare professionals in Haiti
Colleagues in Care uses IBM SmartCloud Engage to let medical professionals gather virtually to help the people of Haiti.

Children's Hospital Boston improves pediatric care globally
Children's Hospital Boston connects physicians around the world to share life-saving techniques with each other.

Rheinmetall integrates communication
The IBM collaboration software helped this automotive and defense supplier unify and consolidate communications in a flexible and collaborative environment.

aatranslations interprets real-time collaboration
This international translation agency streamlined their processes for hundreds of translators and clients in 20 countries by providing an easy-to-use collaborative workspace in the IBM SmartCloud Engage.

Lowes improves customer service
Using a collaboration platform, Lowes Home Improvement creates a more integrated workforce and delivers better customer service.

A law office streamlines operations with IBM social software
LaVan & Neidenberg uses IBM software and analytics to create an intelligent data management system that saves time and money.

A cloud helps provide care in a crisis
The Chilean Red Cross enhances its crisis response management using IBM SmartCloud collaboration solutions.

Designing an elevated email service
A fashion institute improves communication by moving its student email to the cloud with IBM's SmartCloud iNotes.

Exceptional web experiences make a big play
Australian Football League and Royal Bank of Canada use IBM WebSphere Portal to improve employee and client satisfaction.