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Smarter Telecom

Demand is skyrocketing for more and smarter ways to communicate. Can we keep up?

Service Management Software: Smart Meters

Houses talk back on smart meters

In cities around the world, utility companies are making customer connections a two-way path over broadband networks. Smart meters (US) installed in homes and businesses read and return usage data—not just how much energy is consumed, but when.

By providing feedback to customers about their usage patterns and ways to reduce costs through time-of-day planning, utilities can optimise overall grid performance and consumers can take a more active role in managing their energy usage...appliance by networked appliance.

Working with the telecom companies that provide wired and wireless broadband networks can extend the reach of smart meters so that even consumers in rural or underserved communities can gain access and join the program.

Giving utility customers better power-usage information from smart meters could save hundreds of billions of kilowatt-hours each year.

 

Mobile cellular subscription reached 4.6 billion worldwide by the end of 2009. Between 2009 and 2014, data traffic on the mobile network will increase 39x, with more than 5 billion wirelessly connected personal devices adding to the load.

Promotions fly in the Philippines

In any growing mobile communications market, gaining customer attention is key, but in the Philippines it's vital to a company's survival. The country counts a higher than average number of prepay customers, who generate more SMS text messages than anywhere else in the world. Every time a prepaid balance runs down, a provider stands to gain or lose that account. Promotions that attract new business and keep its subscribers texting can make a company's quarter.

So when Globe Telecom, one of the leading providers in the Philippines, needed to bring its many creative ideas to market more quickly and cost-effectively, IBM was there to help (US).

The companies built a solution that enabled reuse of service components as the building blocks of new campaigns. Instead of starting each new promotion or service from scratch, the new solution enables hundreds of targeted new campaigns simultaneously.

Now, a new service that might have taken six months to implement can start generating revenue in less than three weeks at a much lower investment.


 

SOA based service

In a joint engagement, enables Globe Telecom to rapidly and cost IBM and Nokia Siemens Networks designed and built a SOA based service creation and delivery platform that effectively create service offerings from reusable service components.

In a joint engagement, enables Globe Telecom to rapidly and cost IBM and Nokia Siemens Networks designed and built a SOA based service creation and delivery platform that effectively create service offerings from reusable service components.

 

Turning mobile towers greener

All of this connectivity exacts an energy price, of course. The massive, ever-growing communications industry requires data centers, transmission towers and countless service vehicles on the source end, plus servers, workstations and devices for end users, to name just a few examples. And the power that runs these machines produces quite a bit of carbon dioxide, negatively affecting the environment.

Smarter tower operations have been shown to improve availability and carbon footprint management, reduce operating expenses. Tower management is optimised through business intelligence, facilities sharing, and adopting new best practices in HVAC, radio access networks and backup power.

Consider savings on fuel consumption. A major telecom tower asset management company sought a smarter way to save resources and lower costs. The huge expense related to fuel delivery to its towers' backup diesel generators was among the major costs that was addressed when the company contracted with IBM to deploy the smarter tower operations program to thousands of tower sites.

After several months of implementation, including improved visibility into operations and establishment of a governance mechanism, the program has helped improve energy efficiency as much as 15 percent and enhanced the company's reputation as a pioneer in green operations.