SINGAPORE - June 17, 2011 – IBM today announced that as part of its Celebration of Service (US), designed to allow employees, retirees, clients and business partners, to donate their time and expertise during the company’s Centennial year, 300,000 IBMers around the world, close to three quarters of its global workforce are volunteering in more than 5,000 projects in 120 countries, meeting civic challenges and societal challenges serving millions in need.
Since January 2011, IBMers, retirees and their families, have donated more than 2.5 million hours of service to communities worldwide.
“To commemorate our 100 years as a corporation, IBM is setting a record for community service by sharing the best skills of our employees, making a real impact in the communities where we work and live,” said Stanley S. Litow, Vice President, Corporate Citizenship and Corporate Affairs, IBM. “While this represents a historic and record setting amount of service, what is most important is not the large number of employees volunteering nor the millions of hours of service they are providing, it is the high quality of the work that is being done. The impact will go far beyond the one day. We are building on our strong heritage of skills based service – a commitment that is in IBM’s DNA.”
“By bringing together its employees, retirees, partners and community members, IBM is undertaking the largest service challenge, of its kind, we have seen to date,” said Michelle Nunn, CEO of Points of Light Institute. “They are creating not only an impact on communities, but they are applying the unique and powerful IBM assets to catalyse a movement around service. We commend them for celebrating 100 years of corporate civic leadership in such a remarkable way.”
The IBM Celebration of Service spans more than 120 countries where IBMers live and conduct business. June 16 is the day IBM officially recognises its founding 100 years ago, and culminates months of volunteering with an official IBM Centennial Day of Service.
A selection of IBM Celebration of Service volunteer activities include:
- In Singapore, IBMers, together with business partners, and their families and friends, embarked on 100 Celebration of Service
projects to commemorate 100 years. Between March – June 10, 2011, IBMers here contributed almost 7,000 hours on 118 community
projects, including mural painting and gardening at the Institute of Mental Health; preparing and packaging food, and spending time
with the elderly at Highpoint Community Services Association; raising funds for the Japan relief through the IBM Charity Walk-a-Jog,
which was presented to the Singapore Red Cross Society for the Japan Disaster Relief, Rehabilitation and Reconstruction effort; and
- Chairman and CEO Sam Palmisano will teach a classroom of middle school students in his hometown of Baltimore, Maryland about science and math through a discussion around Watson, the computer system that IBM invented and triumphed on the popular TV game show Jeopardy! ;
- In Nigeria, IBM employees will mentor 100 small businesses for 100 days using the SME Toolkit to coach entrepreneurs on various areas of business ranging from, how to write a business plan, sales and marketing and small business accounting. Each entrepreneur also will have a “meet the mentor” session where IBM volunteers helped them achieve business goals;
- In New Zealand, IBMers will work with Age Concern to assist senior citizens to use their mobile phone technology helping them prepare their mobile devices for an emergency such as natural disasters, earthquakes or personal health issues;
- In Turkey, IBM will host a ‘volunteer marketplace’ for 600 employees, bringing together 21 leading NGOs, to discuss and initiate skills-based volunteering projects. Some projects include reading and book recording for the blind and an introduction to science and technology for middle school students.
- In Uruguay, IBMers will mentor young Uruguayans from impoverished neighbourhoods to find their first jobs by partnering with NGO Projoven through the National Institute of Employment and Vocational Training.
- Together, IBM and its client Citigroup are partnering to improve literacy and technology awareness. In Mexico, with The Hunger Project, the companies are leveraging an IBM Reading Companion project to help reduce the level of illiteracy among the indigenous population which will improve their overall quality of life.
- In New Jersey in the United States, 100 IBMers will come together to support the Newark Mayor Cory Booker, the city's Chief Service Officer and the Public Schools through multiple activities both inside and outside the classroom with the theme of having fun with math and science.
- In China, IBMers will collaborate with the Wuhan Municipal Government, business partners, and NGOs to build a "City Cloud" computing platform. Through the platform, Internet of Things and cloud computing technologies will be used to commemorate the cultural heritage of the Xinhai Revolution (1911 uprising that overthrew the Qing Dynasty). This is the first time that historical and humanistic elements have been integrated in the construction of Smarter City as a part of diversified city development.
- In multiple locations throughout India, local IBMers will host science fairs to promote and demonstrate the importance of science to more than 1,000 school children.
EXTENDING THE SERVICE MODEL TO CITIZENS OF THE WORLD
In addition to the millions of service hours IBM’s employees, retirees, families, clients and partners are donating, IBM is also donating some of its most successful volunteer activity kits such as a solar car experiment, a clean water project and Internet safety for children. These volunteer kits provide “how-to” instructions and step-by-step details to successfully implement a volunteer activity in the community. They are aimed to inspire volunteers to connect with their communities and help create a smarter planet. Anyone can visit www.ibm100/service to access service activity kits.
As part of its Centennial celebration, IBM will deliver hundreds of new service grants (US) valued at more than $12 million, which support employees’ volunteer activities to build a smarter planet. The service grants include cash and equipment awards that support employees’ volunteer activities. The new technology and cash grants expand IBM’s commitment to communities by 140 percent over the last year.
In Singapore, IBM is presenting the following grants in 2011:
A. Catalyst Grant
Catalyst Grants provide US$10,000 to support projects by volunteer teams that apply their professional skills or improve their communities' sustainability.
Toastmasters Club of Singapore – Through a three-way partnership with IBM Singapore, the Toastmasters Club of Singapore and local schools, 50 IBM volunteers and 50 Toastmasters volunteers will establish a programme to teach public speaking and leadership skills to students 16 years and above. The IBM volunteers will undergo an intensive one-session programme with Toastmasters on effective public speaking skills. In turn, these 50 trained IBM volunteers will commit to market this programme to two students each and mentor the students through the successful completion of two training sessions. Each student will use the newly acquired skills to recruit at least one additional student into the programme and work with Toastmasters to sustain their skills. The volunteers will share the soft skills of public speaking, leadership interview presentation, public relations and media networking, using the latest
presentation technology and the On Demand Community solution, "Sharing project management skills." IBM is awarding a US$10,000 “Catalyst” grant towards this project.
B. Community Grant
These grants provide cash or IBM products to eligible community organisations and schools where IBM employees and retirees are actively volunteering, and in support of specific projects. Community Grants are awards of US$500 to US$5,000 in cash or US$1,000 to US$7,500 in technology for individual or team projects that give back to the community with or without the use of an IBM solution or technology.
- Dyslexic Association of Singapore - The Dyslexic Association of Singapore provides a wide array of services for dyslexics in Singapore and the region, ranging from assessments and diagnosis to remediation and educational classes and training courses. IBM is awarding the Association a grant of US$5,000 has thus been awarded to purchase the SMART Board, an essential and highly interactive tool therapists use to engage dyslexic students.
- Highpoint Community Services Association - The Highpoint Community Services Association helps drug addicts, ex-offenders, disadvantaged children, the mentally challenged and elderly. Services provided range from education, to skills training, rehabilitation and counselling. IBM is awarding the Association a grant of US$5,000 for a one-year support programmeme which includes weekly support groups and monthly family therapy and training.
- Ling Kwang Home - The Ling Kwang Home for Senior Citizens provides nursing home and day-care rehabilitative services to aged and sick Singaporeans regardless of race or religion. A Grant of US$3,000 is awarded for the purchase of 20 transfer belts and a supply of adult diapers.
- Bethesda Care and Counselling Services Centre - The Bethesda Care and Counselling Services Centre supports the unity and nurturing functions of families, empowers families and individuals with skills to meet life's challenges and instills values through the provision of relevant and integrated social services. A grant of US$4,000 awarded for meals delivery including both lunch and dinner to 80 elderly daily. The area covered will include Tampines, Bedok and the eastern part of Singapore. The Grant will also provide dry food rations to about 80 to 100 individuals and families.
- Children’s Cancer Foundation – We are awarding a US$4000 grant for use towards e-learning for school-going children undergoing treatment and are in isolation due to low immunity. The e-learning programmeme is targeted at primary one to secondary four children.
- Movement for the Intellectually Disabled of Singapore (MINDS) Youth Group – We are awarding US$1000 to purchase teaching resource and fund social activities, like sports and games, and outdoor camps, to enrich the lives of the beneficiaries.
- The Singapore Kennel Club – We are awarding a US$1000 grant towards promoting responsible canine ownership through the participation of 1,000 current and potential dog owners at The National Dog Walk on 21 August at Angsana Green.
THE SYSTEMS OF SERVICE
Earlier this year, the company released “The Systems of Service,” a white paper with findings from a Service Jam, an online brainstorming event that brought together 15,000 experts from non-profit organisations, corporations, academic institutions and government agencies across ideology and geography. The intent of the Jam was to begin a global conversation about improving the delivery of service in the 21st century. The white paper concluded that there are new steps needed in the service industry in the areas of: service learning and incorporating volunteer service into school curriculum, measuring the impact of service, and reviewing ways that non profits can prepare to receive volunteers, and corporations can offer volunteers.
About IBM: For more information on the IBM Centennial, visit: www.ibm100.com (US) .
Editors: Visit IBM’s Centennial press room to obtain historical images, a snapshot of milestones and other related Centennial news visit www.ibm.com/press/ibm100 (US)
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