Midsize Business Solutions Enabling midsized companies to realise their potentialMidsize Business Solutions

Business Analytics

Business Analytics

Turn your data into decisions

At first glance the sheer volume of available data can look intimidating – especially if you’re running a midsized business with a midsized budget. But, importantly, you can still use this data to give yourself a business advantage. You just need to know where and how to look.

IBM has a full suite of Business Analytics solutions so you can do more with less. Reporting tools and solutions such as SPSS , Cognos and ISAS don’t just amalgamate data; they uncover hidden patterns and reveal new trends to help you make better business decisions.

Does your business know what it doesn’t?  Midsize businesses use analytics to drive revenue growth. Does your business know what it doesn’t?  Midsize businesses use analytics to drive revenue growth. Better business outcomes with Business Analytics. Find out what the Analytics Quotient is and how it can work for you. Better business outcomes with Business Analytics. Find out what the Analytics Quotient is and how it can work for you. Bring science to the art of marketing. Explore new ways to drive top-line growth with cost-effective analytics solutions. Bring science to the art of marketing. Explore new ways to drive top-line growth with cost-effective analytics solutions. Analytics leads to more profitable midsize companies. Independent report: Nucleus Research discovers how midsize businesses are creating their competitive edge. Analytics leads to more profitable midsize companies. Independent report: Nucleus Research discovers how midsize businesses are creating their competitive edge.

IBM® Cognos® Express

IBM Cognos Express is the first and only integrated business analytics and planning solution purpose-built to meet the needs of midsize companies. Thousands of companies are already using it to manage costs, drive profitability and increase growth. It delivers essential reporting, analysis, dashboard, scorecard, planning, budgeting and forecasting. It’s easy to buy, easy to install, and easy to use.

IBM® SPSS® Statistics

IBM SPSS Statistics is a long-trusted software solution. It quickly and easily allows analysis of your internal data to reveal customer insights for better decision-making. New features recently released include:

IBM® Smart Analytics System 5710

IBM Smart Analytics System 5710 has been designed for businesses looking to quickly and affordably deploy analytics and BI capabilities – particularly growing businesses. With ISAS 5710 you can:

Get the facts on business analytics and see ISAS 5710 in action.

Analytics and Big Data for the Mid-Market (PDF, 454KB)

Midsize organisations often have many options available to them when employing big data and analytics. This paper assists in narrowing the potential options.

Analytics and Big Data for the Mid-Market (PDF, 454KB)

IBM Social Media Analytics - Making Customer Insights Actionable (PDF, 406KB)

Learn how the right combination of social media technologies can help you understand emerging trends and increase the ROI of your marketing campaigns.

IBM Social Media Analytics - Making Customer Insights Actionable (PDF, 406KB)

Not Just for the Big Guys Anymore (PDF, 765KB)

Midsize companies are aware of the benefits business analytics can provide, but many are unaware of how accessible the benefits have become.

The Case for Business Analytics in Midsize Firms

Big Data, Little Data, and Everything in Between (PDF, 156KB)

Regardless of the type or scale of data your users need to harness and analyse, IBM SPSS Solutions offer a straightforward, visual solution that is easy to use on the front end and highly scalable on the back end.

Big Data, Little Data, and Everything in Between (PDF, 156KB)

We're here to help

Contact us

I'm here to help

Joowha Paik

Joowha Paik

Business Development Specialist


Business Analytics Offers

Business Analytics Solutions

Click Magazine

Achieving your business potential today by learning about the benefits of using analytics. Check out the latest edition of Click Magazine.

Find your path to profit growth.

Business Analytics – Turning data into insight

Simon Thomas, Business Analytics expert discusses what’s next in this video

Smarter survey results with IBM SPSS predictive analysis

Develop a deeper understanding of your customers using IBM’s SPSS to identify attitudes, trends, and relationships in your data.

Business Insight at Your Fingertips: IBM Smart Analytics System 5710

Learn how IBM's ISAS 5710 offers organisations immediate access to business analytics at an attractive price point.

Ready to take the next step?

Contact IBM Directly

Contact IBM Directly

We’re here to help. To speak to our team about solutions for your organisation dial us directly on 0800 426 431 (9.30 a.m. – 5.00 p.m. NZST, Monday to Friday), or email us anytime.

We’re here to help. To speak to our team about solutions for your organisation dial us directly on 0800 426 431 (9.30 a.m. – 5.00 p.m. NZST, Monday to Friday), or email us anytime.

Special Offers

Special Offers

Great offers tailored to midsize businesses

Business Insight Blog

Business Insight Blog

Your all access pass to the very best thought leadership, information and tools for creating smarter business strategies & practices.