A snapshot of Australia’s digital future to 2050.
Rob Pagura, Mid Market Executive, IBM Australia/New Zealand
In the coming years, high-speed broadband, in concert with technology, will enable powerful innovations across different sectors of the economy. The question of what this will mean for individual industries is a critical one.
By 2050, we will work in virtual corporations, with at least a quarter of the workforce doing so from home. Many of us will be businesses in our own right. Average household income will grow by 50 per cent. The way we access entertainment, health, education and government services will be transformed. Our cities will be smarter: safer, greener and more productive.
“ Our cities will be smarter: safer, greener and more productive. ”
This vision isn’t guesswork. These are the findings of an extensive IBISWorld study, commissioned by IBM, entitled A Snapshot of Australia’s Digital Future to 2050. It is the first report in the world to rate a nation’s entire list of industry classes against the impact of ICT enhanced by ubiquitous high-speed broadband.
One of the most interesting aspects of this report for me was the research of the Industry Impact Panel. This panel set out to determine which of the 509 classes of industry stand to gain an advantage from this new operating environment, and which risk demise.
Beyond this, the report covers an ambitious breadth and scope of territory, including: the macro-environment for Australia; the impact of high-speed broadband in the Infotronics Age; Australia’s society of the future; and recommendations on how we can capitalise on our digital future.
This report provides valuable reading to help businesses navigate a digitally connected economy and society.
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David So, Head of Vertical Markets, IDC Australia
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