
The increasingly global, networked economy of the 21st century is unleashing new economic opportunities, spawning new kinds of institutions and offering hope to many more of the world’s people. But achieving this potential and extending it broadly will take more than technology, or enhanced productivity, or higher profit margins. It calls for innovation that runs much deeper: new workforce models, new manage- ment systems and new curricula, along with progressive policy regimes and political cultures. It demands new kinds of engagement with a wide diversity of stakeholders. Most challenging of all, we will need to begin the difficult journey toward shared values. Taken together, this amounts to a new model of global citizenship among individuals, organizations and society at large.
Let us tell you what this means to IBMers.
Global citizenship
Of Individuals
For every one of us, the digital network revolution and global integration make possible new forms of work, innovation and personal fulfillment.
Among Organizations
Rapidly transforming organizations are both competing and collaborating in new and far more complex ways.
Across Society
We're witnessing the emergence of a global commons–of information, innovation, opportunity and societal responsibility.
