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<title>IBM - Ideas from IBM - United States</title>
<description>IBM - Ideas from IBM - United States</description>
<language>en-us</language>
<copyright>Copyright (c) IBM Corporation 2001, 2009. All rights reserved. See http://www.ibm.com/legal/us/ for copyright and trademark information.</copyright>
<managingEditor>psnorth@us.ibm.com</managingEditor>
<webMaster>adestefa@us.ibm.com</webMaster>
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<title>Creating a new financial order</title>
<description>Building a new financial order on Wall Street will require transparency, new business models and a clear-eyed understanding of the client.</description>
<link>http://www.ibm.com/ibm/ideasfromibm/us/fss/20090629/index.shtml?cm_mmc=977hp007-_-r-_-rssfeeds-_-fss-20090629</link>
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<title>Smarter Government:  From the local town council to international collaborations, new ways of working are underway</title>
<description>As local and national governments infuse the basic systems of our planet with intelligence to stimulate their economies and benefit their citizens, it begs the question: Can the operations of government itself become smarter?</description>
<link>http://www.ibm.com/ibm/ideasfromibm/us/smartplanet/topics/government/20090608/index.shtml?cm_mmc=977hp007-_-r-_-rssfeeds-_-goverrnment_technology-20090605</link>
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<title>Smarter Education: Let's promote our education systems up to the next grade</title>
<description>With cloud computing, virtualization, analytics and other advances in education technology, we can reinvent learning for stronger results and wider reach.</description>
<link>http://www.ibm.com/ibm/ideasfromibm/us/smartplanet/topics/educationtechnology/20090601/index.shtml?cm_mmc=977hp007-_-r-_-rssfeeds-_-education_technology-20090601</link>
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<title>Smarter Products:  The goods we use are getting smarter. Now manufacturing has to as well.</title>
<description>Products with embedded software? Just the beginning. Now manufacturers of all sizes are getting smart by moving IT skills to the factory floor.</description>
<link>http://www.ibm.com/ibm/ideasfromibm/us/smartplanet/topics/embeddedsoftware/20090518/index.shtml?cm_mmc=977hp007-_-r-_-rssfeeds-_-smart_products-20090518</link>
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<title>Smarter Railroads</title>
<description>Embedded intelligence, analytics and optimization are reshaping the granddaddy of the transportation industry.</description>
<link>http://www.ibm.com/ibm/ideasfromibm/us/smartplanet/topics/smarterrailroads/20090511/index.shtml?cm_mmc=977hp007-_-r-_-rssfeeds-_-smarterrailroads-20090511</link>
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<title>Smarter Work: The people are smart. It's the work that needs to catch up.</title>
<description>If our processes can become more predictive, agile and collaborative, we can become smarter about how we work  and increase business productivity.</description>
<link>http://www.ibm.com/ibm/ideasfromibm/us/smartplanet/topics/businessproductivity/20090504/index.shtml?cm_mmc=977hp007-_-r-_-rssfeeds-_-smart_work-20090504</link>
<guid>http://www.ibm.com/ibm/ideasfromibm/us/smartplanet/topics/businessproductivity/20090504/index.shtml?cm_mmc=977hp007-_-r-_-rssfeeds-_-smart_work-20090504</guid>
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<title>Green buildings are smart buildings</title>
<description>Buildings are tough on the planet and the climate. It's time for buildings to become intrumented, interconnected and intelligent. Wouldn't that be smart?</description>
<link>http://www.ibm.com/ibm/ideasfromibm/us/smartplanet/topics/green-buildings/20090413/index.shtml?cm_mmc=977hp007-_-r-_-rssfeeds-_-green_beyond-20090413</link>
<guid>http://www.ibm.com/ibm/ideasfromibm/us/smartplanet/topics/green-buildings/20090413/index.shtml?cm_mmc=977hp007-_-r-_-rssfeeds-_-green_beyond-20090413</guid>
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<title>Turning the cloud into a solid platform</title>
<description>More and more data, applications and hardware are being housed in the Internet cloud. IBM is making sure clouds stay secure and reliable.</description>
<link>http://www.ibm.com/ibm/ideasfromibm/us/cloud/20090413/index.shtml?cm_mmc=977hp007-_-r-_-rssfeeds-_-cloudcomputing-20090413</link>
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<title>Smarter Public Safety</title>
<description>With advanced computing capabilities, cities are making their public safety systems smarter.</description>
<link>http://www.ibm.com/ibm/ideasfromibm/us/smartplanet/topics/public-safety/20090330/index.shtml?cm_mmc=977hp007-_-r-_-rssfeeds-_-public_safety-20090330</link>
<guid>http://www.ibm.com/ibm/ideasfromibm/us/smartplanet/topics/public-safety/20090330/index.shtml?cm_mmc=977hp007-_-r-_-rssfeeds-_-public_safety-20090330</guid>
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<title>Smarter water management</title>
<description>Every time we interact with water, we change it, redirect it or otherwise alter its state. IBM goes deep into the rising water crisis.</description>
<link>http://www.ibm.com/ibm/ideasfromibm/us/smartplanet/topics/water-management/20090316/index.shtml?cm_mmc=977hp007-_-r-_-rssfeeds-_-water_management-20090316</link>
<guid>http://www.ibm.com/ibm/ideasfromibm/us/smartplanet/topics/water-management/20090316/index.shtml?cm_mmc=977hp007-_-r-_-rssfeeds-_-water_management-20090316</guid>
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<title>Smarter cities</title>
<description>Intelligent solutions to big city problems, from around the world.</description>
<link>http://www.ibm.com/ibm/ideasfromibm/us/smartplanet/topics/cities/20090309/index.shtml?cm_mmc=977hp007-_-r-_-rssfeeds-_-cities-20090309</link>
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<title>Smarter healthcare</title>
<description>Using tools like electronic medical records, mobile computing devices and health support networks, healthcare can be smarter.</description>
<link>http://www.ibm.com/ibm/ideasfromibm/us/smartplanet/topics/healthcare/20090223/index.shtml?cm_mmc=977hp007-_-r-_-rssfeeds-_-healthcare-20090223</link>
<guid>http://www.ibm.com/ibm/ideasfromibm/us/smartplanet/topics/healthcare/20090223/index.shtml?cm_mmc=977hp007-_-r-_-rssfeeds-_-healthcare-20090223</guid>
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<title>Smarter oilfields</title>
<description>How we can be more resourceful about managing our oilfields.</description>
<link>http://www.ibm.com/ibm/ideasfromibm/us/smartplanet/topics/oil/20090216/index.shtml?cm_mmc=977hp007-_-r-_-rssfeeds-_-oil-20090216</link>
<guid>http://www.ibm.com/ibm/ideasfromibm/us/smartplanet/topics/oil/20090216/index.shtml?cm_mmc=977hp007-_-r-_-rssfeeds-_-oil-20090216</guid>
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<title>Smarter telecommunications</title>
<description>With the proliferation of ways to transmit data and stay in touch, it takes a smarter infrastructure to keep people--and things--communicating.</description>
<link>http://www.ibm.com/ibm/ideasfromibm/us/smartplanet/topics/telecom/20090209/index.shtml?cm_mmc=977hp007-_-r-_-rssfeeds-_-telcom-20090209</link>
<guid>http://www.ibm.com/ibm/ideasfromibm/us/smartplanet/topics/telecom/20090209/index.shtml?cm_mmc=977hp007-_-r-_-rssfeeds-_-telcom-20090209</guid>
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<title>Smarter money</title>
<description>Money has been transformed into zeros and ones. It's invisible. It's information. Which is central both to the problem-and to its solution.</description>
<link>http://www.ibm.com/ibm/ideasfromibm/us/smartplanet/topics/finance/20090126/index.shtml?cm_mmc=977hp007-_-r-_-rssfeeds-_-finance-20090126</link>
<guid>http://www.ibm.com/ibm/ideasfromibm/us/smartplanet/topics/finance/20090126/index.shtml?cm_mmc=977hp007-_-r-_-rssfeeds-_-finance-20090126</guid>
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<title>Inauguration Day: 3 ideas for a smarter future</title>
<description>Three Smarter Planet capabilities--healthcare IT, smart grids and broadband--will revitalize our IT infrastructure,and help create jobs.</description>
<link>http://www.ibm.com/ibm/ideasfromibm/us/smartplanet/topics/inauguration/20090120/index.shtml?cm_mmc=977hp007-_-r-_-rssfeeds-_-inaguration-20090120</link>
<guid>http://www.ibm.com/ibm/ideasfromibm/us/smartplanet/topics/inauguration/20090120/index.shtml?cm_mmc=977hp007-_-r-_-rssfeeds-_-inaguration-20090120</guid>
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<title>New Intelligence</title>
<description>New intelligence gives you more than a window into your current operations. Analytics and reporting tools slice and dice data, crystallizing trends, patterns and anomalies that yield business insights and help drive smarter decisions.</description>
<link>http://www.ibm.com/ibm/ideasfromibm/us/smartplanet/topics/intelligence/20090112/index.shtml?cm_mmc=977hp007-_-r-_-rssfeeds-_-inelligence-20090112</link>
<guid>http://www.ibm.com/ibm/ideasfromibm/us/smartplanet/topics/intelligence/20090112/index.shtml?cm_mmc=977hp007-_-r-_-rssfeeds-_-inelligence-20090112</guid>
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<title>Predictions for 5 near-term innovations</title>
<description>Ubiquitous solar cells, voice browsing, digital dressing rooms, health forecasts, and memory tools. Learn what's next.</description>
<link>http://www.ibm.com/ibm/ideasfromibm/us/five_in_five/20090107/index.shtml?cm_mmc=977hp007-_-r-_-rssfeeds-_-five_in_five/20090107</link>
<guid>http://www.ibm.com/ibm/ideasfromibm/us/five_in_five/20090107/index.shtml?cm_mmc=977hp007-_-r-_-rssfeeds-_-five_in_five/20090107</guid>
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<title>Retail Therapy</title>
<description>Sense-and-respond supply chains. Web 2.0 capabilities. Unique, consistent in-store experiences. These are the hallmarks of smarter retailing.</description>
<link>http://www.ibm.com/ibm/ideasfromibm/us/smartplanet/topics/retail/20090105/index.shtml?cm_mmc=977hp007-_-r-_-rssfeeds-_-retail-20090105</link>
<guid>http://www.ibm.com/ibm/ideasfromibm/us/smartplanet/topics/retail/20090105/index.shtml?cm_mmc=977hp007-_-r-_-rssfeeds-_-retail-20090105</guid>
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<title>Smart Infrastructure</title>
<description>There are technologies that can help reinvent your infrastructure so it's leaner, smarter, more flexible.</description>
<link>http://www.ibm.com/ibm/ideasfromibm/us/smartplanet/topics/itinfrastructure/20081215/index.shtml?cm_mmc=977hp007-_-r-_-rssfeeds-_-itinfrastructure-20081215</link>
<guid>http://www.ibm.com/ibm/ideasfromibm/us/smartplanet/topics/itinfrastructure/20081215/index.shtml?cm_mmc=977hp007-_-r-_-rssfeeds-_-itinfrastructure-20081215</guid>
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<title>Smart Food</title>
<description>Technology is shaping how food grows, how it tastes and how it gets to your plate. IBM looks at the future of what we eat.</description>
<link>http://www.ibm.com/ibm/ideasfromibm/us/smartplanet/topics/food/20081208/index.shtml?cm_mmc=977hp007-_-r-_-rssfeeds-_-food-20081208</link>
<guid>http://www.ibm.com/ibm/ideasfromibm/us/smartplanet/topics/food/20081208/index.shtml?cm_mmc=977hp007-_-r-_-rssfeeds-_-food-20081208</guid>
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<title>Medical Home model cures primary care woes</title>
<description>New model for primary care reinvents role of family doctor with supporting team.</description>
<link>http://www.ibm.com/ibm/ideasfromibm/us/healthcare/20081203/index.shtml?cm_mmc=977hp007-_-r-_-rssfeeds-_-healthcare-20081203</link>
<guid>http://www.ibm.com/ibm/ideasfromibm/us/healthcare/20081203/index.shtml?cm_mmc=977hp007-_-r-_-rssfeeds-_-healthcare-20081203</guid>
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<title>Smart Traffic</title>
<description>Our cars keep getting smarter. So how about our roadways?</description>
<link>http://www.ibm.com/ibm/ideasfromibm/us/smartplanet/topics/traffic/20081201/index.shtml?cm_mmc=977hp007-_-r-_-rssfeeds-_-traffic-20081201</link>
<guid>http://www.ibm.com/ibm/ideasfromibm/us/smartplanet/topics/traffic/20081201/index.shtml?cm_mmc=977hp007-_-r-_-rssfeeds-_-traffic-20081201</guid>
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<title>Smart energy empowers utilities, consumers</title>
<description>Intelligent energy networks can balance loads, reduce outages and manage the grid down to the appliance.</description>
<link>http://www.ibm.com/ibm/ideasfromibm/us/smartplanet/topics/utilities/20081124/index.shtml?cm_mmc=977hp007-_-r-_-rssfeeds-_-utilities-20081124</link>
<guid>http://www.ibm.com/ibm/ideasfromibm/us/smartplanet/topics/utilities/20081124/index.shtml?cm_mmc=977hp007-_-r-_-rssfeeds-_-utilities-20081124</guid>
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<title>Today's entrepreneurs need global connections</title>
<description>IBM's relationships with small businesses, software developers, venture capital firms, and its own Business Partners help cultivate entrepreneurship around the world.</description>
<link>http://www.ibm.com/ibm/ideasfromibm/us/entrepreneurship/20081118/index.shtml?cm_mmc=977hp007-_-r-_-rssfeeds-_-entrepreneurship-20081118</link>
<guid>http://www.ibm.com/ibm/ideasfromibm/us/entrepreneurship/20081118/index.shtml?cm_mmc=977hp007-_-r-_-rssfeeds-_-entrepreneurship-20081118</guid>
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<title>Our smaller, flatter, smarter planet</title>
<description>The convergence of technologies: digital intelligence, cloud computing, mobile devices offers the opportunity to add a layer of intelligence to our most mundane processes to make them smarter, more effective, greener.</description>
<link>http://www.ibm.com/ibm/ideasfromibm/us/smartplanet/20081106/index.shtml?cm_mmc=977hp007-_-r-_-rssfeeds-_-smartplanet-200811106</link>
<guid>http://www.ibm.com/ibm/ideasfromibm/us/smartplanet/20081106/index.shtmll?cm_mmc=977hp007-_-r-_-rssfeeds-_-smartplanet-200811106</guid>
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<title>Information overload</title>
<description>On average, information workers check e-mail 50 times, get 77 instant messages and visit 40 Web sites everyday. How does anyone get any work done? IBM has some ideas.</description>
<link>http://www.ibm.com/ibm/ideasfromibm/us/email/20081020/index.shtml?cm_mmc=977hp007-_-r-_-rssfeeds-_-email-20081020</link>
<guid>http://www.ibm.com/ibm/ideasfromibm/us/email/20081020/index.shtmll?cm_mmc=977hp007-_-r-_-rssfeeds-_-email-20081020</guid>
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<title>The Virtual Forbidden City</title>
<description>Explore this ancient palace complex in the virtual world, using the social networking tools of the 21st century.</description>
<link>http://www.ibm.com/ibm/ideasfromibm/us/forbiddencity/20081013/index.shtml?cm_mmc=977hp007-_-r-_-rssfeeds-_-forbiddencity-20081013</link>
<guid>http://www.ibm.com/ibm/ideasfromibm/us/forbiddencity/20081013/index.shtml?cm_mmc=977hp007-_-r-_-rssfeeds-_-forbiddencity-20081013</guid>
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<title>A 21st century education for 21st century students</title>
<description>Only 18% of students follow a traditional path of learning. Find out how IBM is working with states to ensure that non-traditional learning paths count towards graduation as well.</description>
<link>http://www.ibm.com/ibm/ideasfromibm/us/education/20080825/index.shtml?cm_mmc=977hp007-_-r-_-rssfeeds-_-education-20080825</link>
<guid>http://www.ibm.com/ibm/ideasfromibm/us/education/20080825/index.shtml?cm_mmc=977hp007-_-r-_-rssfeeds-_-education-20080825</guid>
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<title>SSME is this century's "computer science"</title>
<description>At one time, computer science was a new field of study. Today, business and engineering students are exploring "services science."</description>
<link>http://www.ibm.com/ibm/ideasfromibm/us/compsci/20080728/index.shtml?cm_mmc=977hp007-_-r-_-rssfeeds-_-compsci-20080728</link>
<guid>http://www.ibm.com/ibm/ideasfromibm/us/compsci/20080728/index.shtml?cm_mmc=977hp007-_-r-_-rssfeeds-_-compsci-20080728</guid>
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<title>A talking revolution</title>
<description>Bharti Airtel was the little guy of India's wireless world. But a partnership with IBM research and software labs transformed them into the vanguard of a talking revolution. Here's how it happened.</description>
<link>http://www.ibm.com/ibm/ideasfromibm/us/bharti_airtel/20080714/index.shtml?cm_mmc=977hp007-_-r-_-rssfeeds-_-bharti_airtel-20080714</link>
<guid>http://www.ibm.com/ibm/ideasfromibm/us/bharti_airtel/20080714/index.shtml?cm_mmc=977hp007-_-r-_-rssfeeds-_-bharti_airtel-20080714</guid>
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<title>Harley-Davidson revs up dealer service</title>
<description>Intuitive search, role-based content and easy-to-use tools provide Harley-Davidson  dealerships with the Web experience they'd expect from a brand known for performance.</description>
<link>http://www.ibm.com/ibm/ideasfromibm/us/harley_davidson/20080630/index.shtml?cm_mmc=977hp007-_-r-_-rssfeeds-_-harley_davidson-20080630</link>
<guid>http://www.ibm.com/ibm/ideasfromibm/us/harley_davidson/20080630/index.shtml?cm_mmc=977hp007-_-r-_-rssfeeds-_-harley_davidson-20080630</guid>
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<title>Researchers and filmmakers imagine the Year 2050</title>
<description>The USC School of Cinematic Arts and IBM's top scientists began a collaboration by imagining the world in 2050.</description>
<link>http://www.ibm.com/ibm/ideasfromibm/us/media/20080616/index.shtml?cm_mmc=977hp007-_-r-_-rssfeeds-_-media-20080616</link>
<guid>http://www.ibm.com/ibm/ideasfromibm/us/media/20080616/index.shtml?cm_mmc=977hp007-_-r-_-rssfeeds-_-media-20080616</guid>
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<title>IBM and Digital Sipario give the world La Fenice</title>
<description>How does a 19th-century opera house make its mark and gain a new audience in the 21st century? By teaming up with IBM to give the world an online glimpse behind its digital curtain at performance videos and rare historic documents.</description>
<link>http://www.ibm.com/ibm/ideasfromibm/us/la_fenice/20080602/index.shtml?cm_mmc=977hp007-_-r-_-rssfeeds-_-la_fenice-20080602</link>
<guid>http://www.ibm.com/ibm/ideasfromibm/us/la_fenice/20080602/index.shtml?cm_mmc=977hp007-_-r-_-rssfeeds-_-la_fenice-20080602</guid>
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<title>Government 2020</title>
<description>In developing tailored strategies to address six global trends, governments will need to enact a new kind of intensified, multilayered, multidirectional communication and cooperation that we call perpetual collaboration.</description>
<link>http://www.ibm.com/ibm/ideasfromibm/us/government/20080519/index.shtml?cm_mmc=977hp007-_-r-_-rssfeeds-_-government-0080519</link>
<guid>http://www.ibm.com/ibm/ideasfromibm/us/government/20080519/index.shtml?cm_mmc=977hp007-_-r-_-rssfeeds-_-government-0080519</guid>
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<title>2008 Global CEO Study: The Enterprise of the Future</title>
<description>The qualities of a typical teen - imaginative, disruptive, hungry for change - are the very  same traits companies will need in the future.</description>
<link>http://www.ibm.com/ibm/ideasfromibm/us/ceo/20080505/index.shtml?cm_mmc=977hp007-_-r-_-rssfeeds-_-ceo-20080505</link>
<guid>http://www.ibm.com/ibm/ideasfromibm/us/ceo/20080505/index.shtml?cm_mmc=977hp007-_-r-_-rssfeeds-_-ceo-20080505</guid>
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<title>Investor survey: hypothetical investments, real worries</title>
<description>Our survey of investors reveals unwavering confidence in their financial strategies, but not their advisors.</description>
<link>http://www.ibm.com/ibm/ideasfromibm/us/investment/20080428/index.shtml?cm_mmc=977hp007-_-r-_-rssfeeds-_-investment-20080428</link>
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<title>How it works: recycling and refurbishing computers</title>
<description>What did you do with your old computer? IBM processes about 40,000 used notebooks and hard drives per week in our centers around the world. This can include inspection, repair and data scrubbing, then either complete refurbishment for resale or recycling into raw components. Here's how it works.</description>
<link>http://www.ibm.com/podcasts/howitworks/20080421/index.shtml?cm_mmc=977hp007-_-r-_-rssfeeds-_-recycling-20080421</link>
<guid>http://www.ibm.com/podcasts/howitworks/20080421/index.shtml?cm_mmc=977hp007-_-r-_-rssfeeds-_-recycling-20080421</guid>
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<title>Corporate social responsibility</title>
<description>In a new IBM study, less than 25% of companies know their customer's CSR concerns. Here's why it matters.</description>
<link>http://www.ibm.com/ibm/ideasfromibm/us/csr/20080401/index.shtml?cm_mmc=977hp007-_-r-_-rssfeeds-_-csr-20080401</link>
<guid>http://www.ibm.com/ibm/ideasfromibm/us/csr/20080401/index.shtml?cm_mmc=977hp007-_-r-_-rssfeeds-_-csr-20080401</guid>
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<title>Trends in Internet security</title>
<description>IBM security experts track the trends in how hackers attempt to gain control of your computer and even your personal and financial information.</description>
<link>http://www.ibm.com/ibm/ideasfromibm/us/xforce/20080318/index.shtml?cm_mmc=977hp007-_-r-_-rssfeeds-_-xforce-20080318</link>
<guid>http://www.ibm.com/ibm/ideasfromibm/us/xforce/20080318/index.shtml?cm_mmc=977hp007-_-r-_-rssfeeds-_-xforce-20080318</guid>
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<title>How It Works: Semiconductors</title>
<description>Data goes in and information comes out -- but do you really know how microchips work? This interactive explanation describes how the various parts of a microprocessor work together.</description>
<link>http://www.ibm.com/podcasts/howitworks/20080225/index.shtml?cm_mmc=977hp007-_-r-_-rssfeeds-_-howitworks-20080225</link>
<guid>http://www.ibm.com/podcasts/howitworks/20080225/index.shtml?cm_mmc=977hp007-_-r-_-rssfeeds-_-howitworks-20080225</guid>
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<title>Emerging automotive markets</title>
<description>The automotive markets of India and China are growing fast. But challenges arise at every turn. From manufacturing to research and development to building highways, both countries need a roadmap as they drive into their respective futures.</description>
<link>http://www.ibm.com/ibm/ideasfromibm/us/automarket/20080211/index.shtml?cm_mmc=977hp007-_-r-_-rssfeeds-_-automarket-20080131</link>
<guid>http://www.ibm.com/ibm/ideasfromibm/us/automarket/20080211/index.shtml?cm_mmc=977hp007-_-r-_-rssfeeds-_-automarket-20080131</guid>
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<title>Who's winning the talent search?</title>
<description>Talent they don't have. Talent they have but can't mobilize. Talent they need to develop for the long term. These are just some of the challenges companies face as they work to develop a highly adaptable workforce for today's fast-moving, ever-changing marketplace.</description>
<link>http://www.ibm.com/ibm/ideasfromibm/us/humancapital/01282008/index.shtml?cm_mmc=977hp007-_-r-_-rssfeeds-_-humancapital-20081210</link>
<guid>http://www.ibm.com/ibm/ideasfromibm/us/humancapital/01282008/index.shtml?cm_mmc=977hp007-_-r-_-rssfeeds-_-humancapital-20081210</guid>
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<title>Apparel Retailers</title>
<description>When only 17% of your customers can be described as truly loyal, or advocates, you need to turn that around. That's exactly what apparel retailers are trying to do. Find out who's doing what and how it's working in this must-read feature for shoppers of all ages.</description>
<link>http://www.ibm.com/ibm/ideasfromibm/us/retailers/01142008/index.shtml?cm_mmc=977hp007-_-r-_-rssfeeds-_-retailers-20080114</link>
<guid>http://www.ibm.com/ibm/ideasfromibm/us/retailers/01142008/index.shtml?cm_mmc=977hp007-_-r-_-rssfeeds-_-retailers-20080114</guid>
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<title>The Next 5 in 5</title>
<description>Medical avatars. Digital foods. And smart everything: appliances, cars and cell phones. What's next? IBM picks out the top five innovations that we think will change the way we work, play and live over the next five years. Take five and read our 2nd annual Next 5 in 5. And you'll be smarter too.</description>
<link>http://www.ibm.com/ibm/ideasfromibm/us/five_in_five/12312007/index.shtml?cm_mmc=977hp007-_-r-_-rssfeeds-_-fiveinfive-20080102</link>
<guid>http://www.ibm.com/ibm/ideasfromibm/us/five_in_five/12312007/index.shtml?cm_mmc=977hp007-_-r-_-rssfeeds-_-fiveinfive-20080102</guid>
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<title>Change is in the air</title>
<description>Airlines and airports face escalating costs, revenue growth constraints and an increasingly dissatisfied customer base. By offering passengers a highly differentiated experience and simultaneously enhancing its operational efficiency, the aviation industry can position itself to become and remain profitable in a volatile business climate.</description>
<link>http://www.ibm.com/ibm/ideasfromibm/us/airlines/121007/index.shtml?cm_mmc=977hp007-_-r-_-rssfeeds-_-airlines-20071210</link>
<guid>http://www.ibm.com/ibm/ideasfromibm/us/airlines/121007/index.shtml?cm_mmc=977hp007-_-r-_-rssfeeds-_-airlines-20071210</guid>
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<title>All eyes on Africa</title>
<description>The same factors that prompted the tremendous growth in Asia and Eastern Europe are now appearing in Africa: a steady economy, political stability, and focus on investment. There are also areas of tremendous opportunity: microfinance and wireless, to name two. Read this story to understand why today... all eyes are on Africa.</description>
<link>http://www.ibm.com/ibm/ideasfromibm/us/africa/091707/index.shtml?cm_mmc=977hp007-_-r-_-rssfeeds-_-africa-2007091707</link>
<guid>http://www.ibm.com/ibm/ideasfromibm/us/africa/091707/index.shtml?cm_mmc=977hp007-_-r-_-rssfeeds-_-africa-2007091707</guid>
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<title>Blink and you miss the opportunities</title>
<description>IBM's Global Innovation Outlook 3.0 discussions uncovered five areas of change in the media landscape, which hold promise and problems for everyone.</description>
<link>http://www.ibm.com/ibm/ideasfromibm/us/media/111907/index.shtml?cm_mmc=977hp007-_-r-_-rssfeeds-_-media-20071119</link>
<guid>http://www.ibm.com/ibm/ideasfromibm/us/media/111907/index.shtml?cm_mmc=977hp007-_-r-_-rssfeeds-_-media-20071119</guid>
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<title>Three questions for services, software and systems</title>
<description>The leaders of each of IBM's multibillion-dollar businesses share the challenges they've heard from IBM's clients in recent years, what they see on the horizon, and the strategic business and technology issues on which their own parts of IBM's business are focused.</description>
<link>http://www.ibm.com/ibm/ideasfromibm/us/executives/110507/index.shtml?cm_mmc=977hp007-_-r-_-rssfeeds-_-executives-20071119</link>
<guid>http://www.ibm.com/ibm/ideasfromibm/us/executives/110507/index1.shtml?cm_mmc=977hp007-_-r-_-rssfeeds-_-executives-20071119</guid>
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<title>Today, advancing a company's goals depends on CIO leadership</title>
<description>More and more, whether a business can advance its goals depends on technology, skills and....its CIO. Here are five top challenges and opportunities CIOs are focused on this year.</description>
<link>http://www.ibm.com/ibm/ideasfromibm/us/cio/102907/index.shtml?cm_mmc=977hp007-_-r-_-rssfeeds-_-cio-20071029</link>
<guid>http://www.ibm.com/ibm/ideasfromibm/us/cio/102907/index1.shtml?cm_mmc=977hp007-_-r-_-rssfeeds-_-cio-20071029</guid>
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<title>Breakthroughs in chips over a decade</title>
<description>In a look back at the past ten years, these were the top ten breakthroughs in chip technology out of the hundreds of innovations that occur every year in IBM labs.</description>
<link>http://www.ibm.com/ibm/ideasfromibm/us/chips/102207/index.shtml?cm_mmc=977hp007-_-r-_-rssfeeds-_-chips-20071022</link>
<guid>http://www.ibm.com/ibm/ideasfromibm/us/chips/102207/index1.shtml?cm_mmc=977hp007-_-r-_-rssfeeds-_-chips-20071022</guid>
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<title>The Great Rivers Partnership</title>
<description>The Great Rivers Partnership helps protect freshwater resources, transforming the way large river systems are preserved and protected. IBM has joined the effort, providing high performance super-computing for three-dimensional visualization of these crucial natural resources.</description>
<link>http://www.ibm.com/ibm/ideasfromibm/us/environment/100807/index.shtml?cm_mmc=977hp007-_-r-_-rssfeeds-_-environment-20071008</link>
<guid>http://www.ibm.com/ibm/ideasfromibm/us/environment/100807/index.shtml?cm_mmc=977hp007-_-r-_-rssfeeds-_-environment-20071008
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<title>World-class media made portable, worldwide</title>
<description>Chris Armstrong of Galway, Ireland, didn't want to rent a DVD, he wanted to watch a movie. Being an inventor and entrepreneur, he came up with an innovative solution. Here's how he made it real-and global.</description>
<link>http://www.ibm.com/ibm/ideasfromibm/us/media/092407/index.shtml?cm_mmc=977hp007-_-r-_-rssfeeds-_-media-20070924</link>
<guid>http://www.ibm.com/ibm/ideasfromibm/us/media/092407/index.shtml?cm_mmc=977hp007-_-r-_-rssfeeds-_-media-20070924</guid>
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<title>An orientation to the new technologies on campus</title>
<description>What does a college do when the incoming freshman know more about technology than some of the professors? This feature that takes a look at some of the emerging tecnologies that colleges are using to engage their students, teachers, alumni and other key communities.</description>
<link>http://www.ibm.com/ibm/ideasfromibm/us/education/090407/index.shtml?cm_mmc=977hp007-_-r-_-rssfeeds-_-education-20070904</link>
<guid>http://www.ibm.com/ibm/ideasfromibm/us/education/090407/index.shtml?cm_mmc=977hp007-_-r-_-rssfeeds-_-education-20070904</guid>
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<title>Why midsize matters</title>
<description>In our accelerated, flatter world, success belongs to companies who are flexible, fast and innovative...and size doesn't matter. See what midsize companies are doing to thrive in this new environment.</description>
<link>http://www.ibm.com/ibm/ideasfromibm/us/midmarket/051607/index.shtml?cm_mmc=977hp007-_-r-_-rssfeeds-_-midmarket-20070516</link>
<guid>http://www.ibm.com/ibm/ideasfromibm/us/midmarket/051607/index.shtml?cm_mmc=977hp007-_-r-_-rssfeeds-_-midmarket-20070516</guid>
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<title>The changing role of the CIO: from technology manager to chief innovator</title>
<description>Dave Barnes, the CIO for UPS, explains how his company went from being a trucking company without technology to a technology company with trucks-which changed his job, too.</description>
<link>http://www.ibm.com/ibm/ideasfromibm/us/cio/081307/index.shtml</link>
<guid>http://www.ibm.com/ibm/ideasfromibm/us/cio/081307/index.shtml</guid>
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<title>The Small Business Toolkit</title>
<description>IBM and the IFC help to even the playing field for the world's entrepreneurs with a Web-based portal of powerful tools for small businesses. Step inside the toolkit and meet real business owners who share their stories and their successes.</description>
<link>http://www.ibm.com/ibm/ideasfromibm/us/sbt/080807/index.shtml</link>
<guid>http://www.ibm.com/ibm/ideasfromibm/us/sbt/080807/index.shtml</guid>
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<title>Virtual worlds, real leaders</title>
<description>A new study seeks to better understand how successful leaders behave in online games and learn what aspects of game environments leaders leverage to be more effective.</description>
<link>http://www.ibm.com/ibm/ideasfromibm/us/giogaming/073007/index.shtml?cm_mmc=977hp007-_-r-_-rssfeeds-_-giogaming-20070730</link>
<guid>http://www.ibm.com/ibm/ideasfromibm/us/giogaming/073007/index.shtml?cm_mmc=977hp007-_-r-_-rssfeeds-_-giogaming-20070730</guid>
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<title>E-ready? Set. Go.</title>
<description>Israel leads the Middle East in terms of business environment. South Africa has improved measurably in terms of trade. Malta is new to the listing. IBM and the Economist Intelligence Unit have just released the 2007 rankings that list countries in terms of the maturity of their Internet economies. Where does your country rank? Where should your company invest? Find out in this story.</description>
<link>http://www.ibm.com/ibm/ideasfromibm/us/ereadiness/071607/index.shtml?cm_mmc=977hp007-_-r-_-rssfeeds-_-ereadiness-20070716</link>
<guid>http://www.ibm.com/ibm/ideasfromibm/us/ereadiness/071607/index.shtml?cm_mmc=977hp007-_-r-_-rssfeeds-_-ereadiness-20070716</guid>
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<title>Will I ever use this stuff?</title>
<description>With industries and enterprises clamoring to apply mathematical models to innovate for all manner of problems, math has gone mainstream. As a result, the demand for skilled mathematicians is rising with career options burgeoning in fields from finance to medicine to entertainment.</description>
<link>http://www.ibm.com/ibm/ideasfromibm/us/math/070907/index.shtml?cm_mmc=977hp007-_-r-_-rssfeeds-_-math-20070907</link>
<guid>http://www.ibm.com/ibm/ideasfromibm/us/math/070907/index.shtml?cm_mmc=977hp007-_-r-_-rssfeeds-_-math-20070907</guid>
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<title>The race against bird flu</title>
<description>While deadly, the H5N1 "avian flu" virus isn't easily transmissible between humans today. But influenza viruses tend to mutate and that's what worries public health experts.</description>
<link>http://www.ibm.com/ibm/ideasfromibm/healthcare/aug14/index.shtml?cm_mmc=977hp007-_-r-_-rssfeeds-_-healthcare-20070814</link>
<guid>http://www.ibm.com/ibm/ideasfromibm/healthcare/aug14/index.shtml?cm_mmc=977hp007-_-r-_-rssfeeds-_-healthcare-20070814</guid>
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<title>A closer look at RFID</title>
<description>Radio frequency identification technology has come a long way. And businesses can go even further by going beyond the beep and leveraging powerful insight into their enterprises.</description>
<link>http://www.ibm.com/ibm/ideasfromibm/us/rfid/061207/index.shtml?cm_mmc=977hp007-_-r-_-rssfeeds-_-rfid-20070612</link>
<guid>http://www.ibm.com/ibm/ideasfromibm/us/rfid/061207/index.shtml?cm_mmc=977hp007-_-r-_-rssfeeds-_-rfid-20070612</guid>
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<title>Driving innovation</title>
<description>Green cars. Road charging. Smart-card transit systems. These are just some of the innovations envisioned for improving our world of transportation.</description>
<link>http://www.ibm.com/ibm/ideasfromibm/us/transportation/020507/index.shtml?cm_mmc=977hp007-_-r-_-rssfeeds-_-transportation-20070507</link>
<guid>http://www.ibm.com/ibm/ideasfromibm/us/transportation/020507/index.shtml?cm_mmc=977hp007-_-r-_-rssfeeds-_-transportation-20070507</guid>
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<title>Piecing together a crime in bits and bytes</title>
<description>When a crime occurs, it can be possible to piece together the story by analyzing the data: evidence, identities, surveillance video, names. Find out more about the latest innovations in fighting crime.</description>
<link>http://www.ibm.com/ibm/ideasfromibm/us/lawenforcement/052107/index.shtml?cm_mmc=977hp007-_-r-_-rssfeeds-_-lawenforcement-20070521</link>
<guid>http://www.ibm.com/ibm/ideasfromibm/us/lawenforcement/052107/index.shtml?cm_mmc=977hp007-_-r-_-rssfeeds-_-lawenforcement-20070521</guid>
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<title>The changing role of the CIO: from technology manager to chief innovator</title>
<description>Quest Diagnostics CIO Mary Hall Gregg talks about creating a culture that encourages innovation, how the role of CIO has changed, and the surprising benefits of their premier product, Care360. Don't miss these conversations.</description>
<link>http://www.ibm.com/ibm/ideasfromibm/us/cio/050807/index.shtml?cm_mmc=977hp007-_-r-_-rssfeeds-_-cio-20070508</link>
<guid>http://www.ibm.com/ibm/ideasfromibm/us/cio/050807/index.shtml?cm_mmc=977hp007-_-r-_-rssfeeds-_-cio-20070508</guid>
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<title>Smarter oilfields make dollars and sense</title>
<description>New technology is now transforming how oilfields operate. While the concept of the intelligent oilfield has been around for some time, what this model means and how it works is changing. So are the results.</description>
<link>http://www.ibm.com/ibm/ideasfromibm/us/oilfields/042307/index.shtml?cm_mmc=977hp007-_-r-_-rssfeeds-_-oilfields-20070423</link>
<guid>http://www.ibm.com/ibm/ideasfromibm/us/oilfields/042307/index.shtml?cm_mmc=977hp007-_-r-_-rssfeeds-_-oilfields-20070423</guid>
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<title>Stockholm gets out of a jam</title>
<description>Every day, people commute in and out of Sweden's capital. The traffic made city-life difficult. But with IBM, Stockholm found a way to reduce congestion, boost public transport usage and improve the overall quality of life for its citizens. Here's how it works.</description>
<link>http://www.ibm.com/podcasts/howitworks/040207/index.shtml?cm_mmc=977hp007-_-r-_-rssfeeds-_-howitworks-20070402</link>
<guid>http://www.ibm.com/podcasts/howitworks/040207/index.shtml?cm_mmc=977hp007-_-r-_-rssfeeds-_-howitworks-20070402</guid>
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<title>IBM and NASA collaborate on James Webb Space Telescope</title>
<description>When you launch a telescope a million miles into space, it needs to be as failproof as possible. Find out why NASA chose an IBM Rational systems development solution for its newest telescope, designed to peer back to the origins of time.</description>
<link>http://www.ibm.com/ibm/ideasfromibm/us/nasa/032607/index.shtml?cm_mmc=977hp007-_-r-_-rssfeeds-_-nasa-20070326</link>
<guid>http://www.ibm.com/ibm/ideasfromibm/us/nasa/032607/index.shtml?cm_mmc=977hp007-_-r-_-rssfeeds-_-nasa-20070326</guid>
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<title>Intelligent energy</title>
<description>The goal: sustainable energy use that can build economies while protecting the planet. The challenge: rethink and redesign the systems that bring power to the people.</description>
<link>http://www.ibm.com/ibm/ideasfromibm/us/energy/031607/index.shtml?cm_mmc=977hp007-_-r-_-rssfeeds-_-energy-20070316</link>
<guid>http://www.ibm.com/ibm/ideasfromibm/us/energy/031607/index.shtml?cm_mmc=977hp007-_-r-_-rssfeeds-_-energy-20070316</guid>
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<title>The globally integrated enterprise, in its own words</title>
<description>Here's how some people, working together in the globally integrated enterprise we know best, describe the work they do on a global scale and what it's meant for their lives and careers.</description>
<link>http://www.ibm.com/ibm/ideasfromibm/us/enterprise/022707/index.shtml?cm_mmc=977hp007-_-r-_-rssfeeds-_-enterprise-20070227</link>
<guid>http://www.ibm.com/ibm/ideasfromibm/us/enterprise/022707/index.shtml?cm_mmc=977hp007-_-r-_-rssfeeds-_-enterprise-20070227</guid>
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<title>How It Works: World Community Grid</title>
<description>Volunteer your computer's unused power to World Community Grid and it can spend available CPUS helping advance research for a cure for AIDS, or improved treatment for cancer, or any number of other efforts that can improve the way we live. Get in the Grid.....it gives new meaning to the importance of downtime.</description>
<link>http://www.ibm.com/podcasts/howitworks/021307/index.shtml?cm_mmc=977hp007-_-r-_-rssfeeds-_-howitworks-20070213</link>
<guid>http://www.ibm.com/podcasts/howitworks/021307/index.shtml?cm_mmc=977hp007-_-r-_-rssfeeds-_-howitworks-20070213</guid>
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<title>Innovation for everyone</title>
<description>An emerging understanding of the wide range of human differences and abilities turns questions of accessibility upside down: Instead of creating a world of ideal forms to which we then find ways for people to adapt themselves, shouldn't we be adapting the world to the people?</description>
<link>http://www.ibm.com/ibm/ideasfromibm/us/accessibility/012907/index.shtml?cm_mmc=977hp007-_-r-_-rssfeeds-_-ereadiness-20070716</link>
<guid>http://www.ibm.com/ibm/ideasfromibm/us/accessibility/012907/index.shtml?cm_mmc=977hp007-_-r-_-rssfeeds-_-ereadiness-20070716</guid>
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<title>Reinventing the invention system</title>
<description>Many inventors and legal experts think reforming the patent system is among the more important innovations currently under discussion in business and scientific circles?and the U.S. Patent and Trademark Office itself agrees. And so does the company that's earned more patents than any other for each of the last 14 years.</description>
<link>http://www.ibm.com/ibm/ideasfromibm/us/patents/011607/index.shtml?cm_mmc=977hp007-_-r-_-rssfeeds-_-patents-20070106</link>
<guid>http://www.ibm.com/ibm/ideasfromibm/us/patents/011607/index.shtml?cm_mmc=977hp007-_-r-_-rssfeeds-_-patents-20070106</guid>
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<title>Five innovations that will change our lives</title>
<description>Here are the five innovations that we think will change how people around the world work, play and live over the next five years.</description>
<link>http://www.ibm.com/ibm/ideasfromibm/us/five_in_five/010807/index.shtml?cm_mmc=977hp007-_-r-_-rssfeeds-_-fiveinfive-20070108</link>
<guid>http://www.ibm.com/ibm/ideasfromibm/us/five_in_five/010807/index.shtml?cm_mmc=977hp007-_-r-_-rssfeeds-_-fiveinfive-20070108</guid>
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<title>Reinventing healthcare</title>
<description>A review of what's ailing healthcare today, the complications that have set in, and some innovative approaches to healing the system.</description>
<link>http://www.ibm.com/ibm/ideasfromibm/us/healthcare/111306/index.shtml?cm_mmc=977hp007-_-r-_-rssfeeds-_-healthcare-20061113</link>
<guid>http://www.ibm.com/ibm/ideasfromibm/us/healthcare/111306/index.shtml?cm_mmc=977hp007-_-r-_-rssfeeds-_-healthcare-20061113</guid>
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<title>Game Tomorrow</title>
<description>Join Jai on a virtual tour of some very real advances in gaming and technology. Plus: three new game consoles powered by IBM.</description>
<link>http://www.ibm.com/ibm/ideasfromibm/us/avatars/112706/index.shtml?cm_mmc=977hp007-_-r-_-rssfeeds-_-avatars-20061127</link>
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<title>Turning green with ingenuity</title>
<description>Environmental protection and business interests may often be portrayed as being at odds in the popular media, yet they're increasingly not only compatible, but simultaneously attainable.</description>
<link>http://www.ibm.com/ibm/ideasfromibm/us/gio/103006/index.shtml?cm_mmc=977hp007-_-r-_-rssfeeds-_-gio-20061030</link>
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<title>Deep Thunder</title>
<description>Deep Thunder localized, customized weather forecasts are helping businesses and organizationsmanage both routine and emergency weather events, cutting costs, streamlining logistics, even saving lives.</description>
<link>http://www.ibm.com/ibm/ideasfromibm/science/092506/index.shtml?cm_mmc=977hp007-_-r-_-rssfeeds-_-science-20060918</link>
<guid>http://www.ibm.com/ibm/ideasfromibm/science/092506/index.shtml?cm_mmc=977hp007-_-r-_-rssfeeds-_-science-20060918</guid>
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<title>How It Works: The Genographic Project</title>
<description>The National Geographic Society and IBM have teamed up to track your ancestors' journeys. Here's how it works.</description>
<link>http://www.ibm.com/podcasts/howitworks/091806/index.shtml?cm_mmc=977hp007-_-r-_-rssfeeds-_-howitworks-20060118</link>
<guid>http://www.ibm.com/podcasts/howitworks/091806/index.shtml?cm_mmc=977hp007-_-r-_-rssfeeds-_-howitworks-20060118</guid>
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<title>How It Works: The Intelligent Utility Network</title>
<description>Today, energy and utilities conservation is a major issue for the public sector, businesses and consumers. Technology is making a major impact on reducing energy costs, and enabling more effective distribution and use of utilities.</description>
<link>http://www.ibm.com/podcasts/howitworks/index.shtml?cm_mmc=977hp007-_-r-_-rssfeeds-_-howitworks-20060731</link>
<guid>http://www.ibm.com/podcasts/howitworks/index.shtml?cm_mmc=977hp007-_-r-_-rssfeeds-_-howitworks-20060731</guid>
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<title>Terms of use</title>
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