IBM Forum La Gaude

Smarter Analytics

Despite an abundance of data and content, most decision makers act without the right information and insight. Organizations that connect people with trusted, relevant information and foster a fact-based culture are able to confidently predict, plan and act to optimize business outcomes. They are using Smarter Analytics (SA) solutions to become analytics-driven organizations.

Analytics applications and performance management software will enhance organizational performance, establish competitive differentiation and optimize your business so you can drive greater efficiencies, manage costs and identify new growth opportunities.

The IBM La Gaude SA center offers customer workshops, client briefings, proof-of-concept and prototype solutions. Our Subject Matters Experts bring solutions together to demonstrate valuable scenarios and live prototypes in the immersive environment of the Industry Solution Center. They are a unique resource for helping you find and implement new sources of competitive advantage through SA.

Examples of SA Solutions in Industry context :

• Retail : Brand and reputation analysis, Customer segmentation and analytics, Marketing campaign management, Tailored assortment....
• Government : Crime information warehouse, Risk management...
• Banking : Branch Performance, Retail Bank Fraud and Risk management...
• Energy & Utilities : Generation portfolio optimization, Power sub-station operational dashboard, Demand forecasting...
• Healthcare : Medical record text analysis, Fraud and abuse management system...
• Communications : Customer retention analysis, Predictive churn analysis, Real-time personalized camapaign...
• Insurance : Solvency II quantification and reporting, Auto-claim fraud detection...
• Media & Entertainment : Ad air time scheduling for broadcasters, Cross-platform advertizing analytics...
• Travel & Transportation : Passenger relationship management, Passenger analytics for customer excellence...