Despite more business processes and operations generating more data than ever before, eight out of ten business leaders surveyed recently said that they still make decisions based more on instinct than on information. Because too often, the data is incomplete. Or it isn't trustworthy.
But the need to be "right" in business is, today, just as important as being "fast." A new fundamental shift in challenges and opportunities drives the need to expedite business decisions, to understand their consequences, and predict the outcomes with more certainty.
New services for a smarter planet
In its greatest investment and organizational change in consulting in more than six years, IBM has announced a new service line—Business Analytics and Optimization—to provide clients deep industry and process expertise undergirded by advanced mathematics and information management capabilities and technology.
IBM's new Business Analytics and Optimization services can help companies make fact-driven decisions and take actions with predicted degrees of success. Read more about this new consulting line of IBM Global Business Services to find out how.
Analytics and optimization can help clients
The irreversible changes in the global business environment—new economics, globalization, massive interconnections, no latency between business events, and increased exposure to risk—combined with the historic explosion of information cause many business leaders to feel they are operating with major blind spots ... at exactly the moment when their margin for error is approaching zero.
By engaging IBM's Business Analytics and Optimization services, clients will apply advanced analytics to a far deeper and integrated set of information to optimize business models, processes and individual business decisions. These "smarter enterprises" aren't seeking more information, even necessarily more insight. Business Analytics and Optimization will give them the ability to understand the consequences of business decisions so they can operate at a higher level of intelligence, moving beyond the old notions of "sense and respond."
How consulting services keep IBM ahead
Business Analytics and Optimization, the first new service line created by IBM Global Business Services since its establishment, brings together IBM's distinct capabilities to unlock the new possibilities of a smarter planet for our clients: from sophisticated math and analytics from the world's leading corporate research labs to foundational software, to process and business model design expertise.
