Todd and I preview our coming week at IOD 2009

Scott Laningham and Todd "Turbo" Watson take a time out to tell you all about their plans at the upcoming Information On Demand 2009 Global Conference in Las Vegas, starting October 25.

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Scott Laningham (scottla@us.ibm.com), developerWorks Podcast Editor, IBM developerWorks

Scott LaninghamScott Laningham, host of developerWorks podcasts, was previously editor of developerWorks newsletters. Prior to IBM, he was an award-winning reporter and director for news programming featured on Public Radio International, a freelance writer for the American Communications Foundation and CBS Radio, and a songwriter/musician.



20 October 2009

Scott: This is a developerWorks podcast. I'm Scott Laningham with Todd Watson, IBM® emerging technologies evangelist and popular developerWorks blogger. Todd and I will be at the Information On Demand 2009 Global Conference next week in Las Vegas, Nevada, USA. We'll be podcasting audio and video from the conference.

Todd, you all packed?

Find out how much luggage the guys took with them

Listen

Todd "Turbo": Well, not quite, but remember what happens in Vegas goes on my blog, that's all I'm saying. You know, I'm really struggling, Scott, cause I cannot decide which computer to wear. I've got so many, I think I'm going to bring multiple computers just so you know.

Scott: Yes, I have to, too. I've got this ridiculous bag with two computers, extra hard drives, you know, all the peripherals for audio and video. It must look like I'm carrying nuclear weapons through the security area at the airport.

Todd "Turbo": Well, as long as you're not on my flight, because I don't want to deal with that security issue.

Scott: [LAUGHTER] Now, we should quickly mention, one of the things that's going to be cool at the conference with all of these, of course, great opportunities for networking and getting together with people. On Sunday night, which is the official first night of the conference, when the Expo has its grand opening right after that they're going to have these IOD community receptions between 8 and 10.

Todd "Turbo": Yes, and they have beer at those, so I highly recommend people go.

Scott: Beer and food, right, which always goes well with beer.

Todd "Turbo": Oh, yes, food, too, sure.

Scott: So they'll have one for IBM analytics and performance management, one for data management and InfoSphere®, and then one for enterprise content management and industries, lots of opportunity to mingle with IBM experts and partners and attendees at those things.

This other thing, this IT Superstar video, I don't know really what that is, but it sounds like fun. And apparently, at the Developer Den they're going to be a chance for one on one chats and hands-on time with technical tools and a chance to do like a video nomination for your favorite colleague as an IT superstar.

Todd "Turbo": Well, the IT Superstar video is trés cool. I have actually been part of the team that's been reviewing it, and I think it's going to be a lot of fun and I think people are going to have a lot of fun with it. And I don't want to say anything more, because I want to build up a little anticipation.

Scott: Cool. It sounds like it's perfect for this 2009 exhibitionist culture we live in, right?

Todd "Turbo": That's right, absolutely.

Malcolm Gladwell books

The Tipping Point: How Little Things Can Make a Big Difference: Tipping points are "the levels at which the momentum for change becomes unstoppable." Gladwell defines a tipping point as a sociological term: "The moment of critical mass, the threshold, the boiling point." The book tries to unravel the mysterious sociological changes that mark everyday life and discover why "ideas and products and messages and behaviors spread like viruses do." Now you can find out why crime dropped in NYC in the 1990s and why people bought so many Hush Puppies during that period.

Blink: The Power of Thinking Without Thinking: "Thin-slicing" is our ability to gauge what is really important from a very narrow period of experience — the book tries to explain why spontaneous decisions are often as good as (or better) than carefully planned ones.

Outliers: The author examines the factors that contribute to high levels of success and spectacular failure. He pushes the an axiom that claims that the key to success in any field is, to a large extent, a matter of practising a specific task for a total of around 10,000 hours.

Speaking of which, Malcolm Gladwell is going to be at this event and all I'm saying is, people, if you have not heard Malcolm Gladwell speak, make sure your butt is in that seat come Monday morning. Because I've seen this guy, I read everything he writes in his books, I've read all of his books, I read all of his New Yorker articles ... the latest is a really interesting article about football and concussions and dog fighting, so that ought to be a good tease.

He's fascinating. I mean, he is incredibly erudite — look that up — and he's also very engaging. And you know, they call this a motivational talk. I don't know if it will be motivational, but I almost guarantee you it will be compelling and fascinating as he always is. And by the way, if you're a fan, he's going to be signing some books, you know, he's going to have copies of some of his books. And if you remember, he wrote The Tipping Point, then he wrote Blink, and most recently he wrote Outliers, which is a fascinating look at how we create success and define success and how we emerge into success. A lot of very interesting things in that book and I'm sure he'll probably talk about some of that. So if you're a Gladwell fan, don't miss that.

Scott: Manufacturing, it would be way cool, it would be great if we could somehow snag a quick interview with him. Maybe we can cross our fingers and see if that happens.

Todd "Turbo": I'm hopeful.

Scott: And along that line, of course, like we said, Todd and I will be there podcasting and we're going to talk to attendees and executives. We're going to post all this stuff on developerWorks and our blogs on the IOD YouTube channel and the developerWorks YouTube channel.

So we'll be with camera, microphone, the whole thing, looking for exciting stuff to capture there and maybe we'll talk to you, whoever you are that's listening to us.

What about executive meetings? I mean, that's obviously a big thing that people come for. Those are like one-on-one, 45 minutes sessions I think that they do with people.

The conference, October 25-29, Las Vegas

The IOD Global Conference is designed to help you, the busy business/IT pro, drive the information-led transformation of your business with valuable networking, educational sessions, hands-on experimentation, and on-the-spot certification training. Some of the things you will experience include how to:

  • Transform data into a trusted strategic asset using an information agenda.
  • Improve business performance by applying data analytics and optimization techniques.
  • Optimize existing information infrastructure for higher availability and improved ROI.
  • Add value to your organization by increasing your own technical skills and knowledge.

Did we mention there's free certification testing?

Todd "Turbo": Yes, those are for clients and for Business Partners who want to meet up with some of the more than 90 IBM executives who will be in attendance. They're one on ones where they can just have a dialogue at their ... you know, questions they're burning to get answers to answered, and also just to have some quality one-on-one time.

Scott: And then I think the Meet the Experts program, Jennifer's copy said something like, if you're not comfortable meeting with an IBM exec all alone, then you can do one of these Meet the Expert sessions where you're with a few more people but you still get that opportunity to ask some questions, right?

Todd "Turbo": Absolutely. And those are subject matter experts in some of the given areas that people are wanting to see focused on at the event. So that's where you get those subject matter expertise.

Scott: Now what about the cloud unconference. Do you want to mention that?

Todd "Turbo": Yes, I also wanted to mention that and also the Expo. First the Cloud Computing, The Unconference. This is really, it's kind of like one big birds of a feather session, it's where people who are interested in cloud computing — and I imagine there's a whole bunch of you out there — can come together and talk about how you're navigating cloud, how you're seeding the cloud ... okay, I'll stop it with the cloud jokes. But it is a hot topic. If you listen to our other podcasts, you've heard of Anant Jhingran talk about it, that's on YouTube and developerWorks, by the way. So that's a place for all things cloud to come together.

There's also the Expo, and if you've been to Info on Demand you know that that's a huge part of the event. All of our business partners, all of our customers, others who are interested in demonstrating their wares, it's a great opportunity to walk the floor, just like any good trade show and hear about all things information management. So, definitely check out the Expo.

Scott: And the Expo is running pretty much all the time and cloud computing unconference, we should mention that's Thursday morning. Tuesday night there's a big event, a networking event. There's always some kind of big entertainment during one of these conferences and Tuesday night from 7 to 11, it's says...

Todd "Turbo": Yes, they asked me to sing this year, but I said, no, I'm working with Scott and I've got to do the blogging so I couldn't, I couldn't ... so they'll be spared hearing me sing.

Scott: If we could find a karaoke bar, we may try to do some of that.

Todd "Turbo": [LAUGHTER] I'm sure we can find one of those in Vegas, baby.

Scott: Well, this says, travel back in time and enjoy an evening of unique games and entertainment. So I'm not sure what it is, but it's from some kind of cool themed entertainment which Vegas, of course, is totally known for. So that'll be Tuesday evening.

Todd "Turbo": Wow, I would have thought in Vegas we would have gone to the future, not back in time. Oh, well that's kind of cool because then I know what numbers on the dice are going to come up. Oh, yes, let's do that.

Scott: Speaking of that, oh well, just quickly, Business Partner Cafe, that'll be happening, the Client Reference Lounge, a couple of other opportunities to network, to talk with people, to talk with experts on different topics and just grow your knowledge and grow your contacts around the things that you're interested in.

Of course, there will be a lot of great general sessions with IBM executive Steve Mills, Frank Kern, and others. And I was going to say, of course the thing I'm looking forward to the most, Todd, is the Todd Watson Oceans 13 Gambling Night. That will be happening or is that still up in the air?

Todd "Turbo": Woo hoo! Come seven or 11, baby! [LAUGHTER] Well, you know, if I don't run out of money, I probably really should leave my ATM card at home. Oh, well, okay.

Scott: Now, everybody needs to sign up for this. It's obviously going to be best in person. Again, we've been giving that URL out in all of our podcasts around this. But again, it's ibm.com/events/informationondemand.

You can register there, get all this information about the conference and follow the conference while it's going on and connect to all this new media that we'll be publishing podcasts and video around it. And of course, if you can't come, that will be a good way to follow what's happening, right Todd?

Todd "Turbo": [Sung, in a style that will make the Elvis estate sue] Vi-va, Las Vegas!

Scott: Todd Watson and I will be there at the conference starting this coming Sunday, October 25th, running through Thursday the 29th. Hope to see all of you there. Looking forward to it, Todd.

Todd "Turbo": Looking forward to it, see you there.

Scott: New on developerWorks this week:

And finally,

Find it all at ibm.com/developerworks, IBM's premiere technical resource for software developers with tools, code, and education on IBM products and open standards technology. I'm Scott Laningham.

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