Roger Oberg leads IBM Rational's marketing team, including Rational's strategy and planning, product and solution marketing, technical marketing, marketing programs, marketing operations and business partner marketing efforts.

Prior to joining IBM as director of market management in February 2003, when IBM acquired Rational Software, Roger was Rational's vice president of product marketing. He was vice president and general manager, visual modeling products from 1999 until 2002 and vice president and general manager, requirements management products from 1997 to 1999, overseeing 100%+ growth in both businesses. Roger joined Rational when Requisite Software was acquired in 1997, where he was vice president, marketing and sales. He was executive director for AIN at USWest, held vice president of engineering and marketing positions at XVT Software before that and spent nearly 10 years in sales, sales training, sales management and marketing positions for NBI, an office automation software and systems company. He has also served on the boards of two start-up software companies.

Roger was born in Porto Alegre, Brazil, attended schools in the U.S and Norway, and earned a B.A. in Economics and a B.A. in Organizational Psychology from the University of Michigan. He has worked and lived in Houston, Texas; Toronto, Ontario, Canada; Boulder, Colorado; Redmond, Washington; and currently resides in Massachusetts.

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