SaaS solutions for marketers
Marketing operations, digital analytics
and merchandising in the cloud
IBM offers an array of powerful software as a service (SaaS) and business process as a service (BPaas) solutions for the modern marketer. Leveraging the IBM SaaS portfolio, your team can quantify customer demand, develop deep digital analytics and insights, and plan your marketing campaigns using cloud-based solutions offered through convenient monthly subscriptions.
Cloud-based, all-in-one solution combining customer analytics with real-time marketing.