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Why IBM Analytics

​Big data is requiring new skills, new knowledge and new kinds of decision making. IBM Analytics helps enterprises transform by embedding information-based insights into every process, decision and action. IBM delivers deep big data and analytics capabilities that scale and address a wide range of business use cases and industry challenges.

IBM has the broadest set of skills and knowledge in the industry with an enterprise-class big data platform as part of a comprehensive information management foundation, and analytics capabilities that are interconnected to facilitate shared insights. Only IBM provides market-leading services, proven solutions, use cases, accelerators and world-class research to enable breakaway results. Only IBM brings together the technologies that define the next generation of analytics solutions that can reason and learn.

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Know your customers

IBM Analytics provides a universal view of each customer to help you grow your customer base, retain your most profitable customers, and increase satisfaction.

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Manage financial performance

IBM Analytics can help you transform your financial processes to gain more visibility, insight and control over performance throughout your organization.

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Mitigate your risk

With IBM Analytics, you can gain a holistic view of risk, fraud and compliance information across your organization.

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Optimize your operations

IBM Analytics gives you the insight you need to anticipate and respond to changes, better align operations with demand, and take advantage of emerging opportunities.