Gain actionable insights from big data analysis
IBM has established the world's deepest and broadest portfolio of big data technologies and solutions, spanning services, software, research and hardware.
Big data is more than a matter of size; it is a way to uncover insights and opportunities from new and emerging internal and external sources of data and content. IBM’s big data analysis capabilities include an enterprise-class big data platform, predictive and content analytics, and decision management to give your organization a competitive edge. IBM’s capabilities and signature solutions are designed to complement your existing information, analytics and content management infrastructure, so you can get started quickly and achieve game-changing results.
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IBM Software Group, Vice President
Product Marketing, Information Management
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Big data clients in action
IBM big data solutions help transform email marketing effectiveness by analyzing 35 billion emails.
Vestas Wind Systems
IBM's big data platform helps pinpoint the optimal location for wind turbines to maximize power generation and reduce energy costs.
Applying predictive analytics to big data increases response rates to targeted marketing initiatives.
Near-real-time analytics, supported by IBM PureData System for Analytics, help identify key insights in big data.
IBM's big data platform stores and analyzes petabytes of call detail records to improve customer care and reduce churn.
Big data videos
Jeff Jonas on big data and analytics
What is big data, and what makes it different from regular data? Jeff Jonas answers those questions and more in this video interview.