Analytics transform how consumers communicate, research and shop for goods and services. Pairing retail data analytics with social media insights and other internal and external, structured and unstructured data can help you find new and faster ways to optimize assortment, understand demand and engage consumers in a smaller, always-on world.
Sales and Product Analytics
Knowing what has sold is one thing, getting insight on why it sold gives a different perspective to buyers, merchants and product managers. By identifying purchasing affinities, you can improve decision making related to merchandising.
Social Media Insight provides a robust retail solutions analysis to help you leverage social insights and product reviews to make price, promotion, and assortment decisions. This information can help you improve inventory turnover and sales.
Demand Insight combines social, news, events and weather data with other external data sources to give you in-depth information about demand for products. This solution enhances your understanding of critical demand forces with pre-built functionality.